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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

Pricing Based on Customer Expectations , May 26, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) Time to Kill the Press Release? Are You and Your Customers Hungry for Social Media? Paul Gillin ( Event Marketing Communities Forecast Loyalty Custom Publishing Direct Marketing Event ).

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Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. Jeff Ogden , Director of Marketing, Aplicor & President, Find New Customers. Methods to the madness: Everybody has methodologies, Sales has SPIN, Customer Centric, etc. In this post I want to focus on the trends in Marketing Automation for 2010.

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity

They didn’t own printing presses. You no longer needed to own a printing press. According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. Digital Channels Democratize Media. Digital has democratized access by content creators to all of those channels.

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Top 56 B2B Marketing Posts October 2010

B2B Marketing Zone Posts

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Great content this month via the B2B Marketing Zone. Is social media creating a generation of cowards? encourage you to restrain your enthusiasm. .&# With a Coupon Code!

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Marketing is getting involved in many more areas that touch the customer along the buying process, multiplied by a dizzying variety of new tactics, online communications and engagement platforms. m all about helping customers. The iPad is not a revolutionary new channel, but just a new component of the marketing mix.

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Is Twitter for Business Even Worth the Trouble | social crm.

Convince & Convert

We are spending countless employee hours tweeting, retweeting, responding to tweets, figuring out whom to follow, secretly following celebs and athletes, and designing custom Twitter backgrounds. Nobody forced companies to get involved with their customers in this way. Try that with a press release… Nowhere to Run.

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