Sprout Social

SEPTEMBER 4, 2018

And another example, when Bithumb (a Korean crypto exchange) took to Twitter to alert users of their response to a security issue: In all of these cases, brands build trust by staying on top of audiences’ security concerns. This has played out really well for crypto/blockchain brands on social media. CryptoBobby, YouTube Channel.

Social Media 74

Social Media Media Brand Identity Branding 74

Vidyard

JUNE 5, 2014

You already know that your business needs to incorporate video into your marketing strategy – it’s now common practice among top brands. Let’s look at the Ford Fiesta marketing campaign from 2009 as an example. million views on YouTube, 2,100 Facebook fans, 5,300 followers on Twitter, 27,000 blog posts and more.

Video Marketing 51

Video Marketing Brand Identity Branding Blogger 51

Zoominfo

APRIL 24, 2019

Select a domain name that makes sense for your brand- not names picked specifically to influence search rankings. Search engines quickly recognized this problem and in 2009, Google officially announced that they no longer use meta keywords as a ranking signal ( source ). Meta keyword tags.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Industrial Marketing Today

JUNE 29, 2010

Most CEOs of manufacturing, engineering and technical companies do not believe in the value of brand building and consider it the domain of consumer marketing (B2C). Branding is an expense item like the rest of marketing. He suggests that B2B marketers take a cue from their B2C counterparts when it comes to increasing brand awareness.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Content Standard

DECEMBER 23, 2014

Consumers are devouring branded video, and the trend shows no sign of stopping. Branded video views hit 2.9 Moreover, brands claim that online video marketing is effective. Electronic brands are fueling the increase in video viewership. million YouTube views. Smart video storytelling earns eyeballs.

Video Marketing 40

Video Marketing Brand Identity Branding Buzz 40

Vidyard

JULY 4, 2019

In fact, it has been estimated by the Financial Brand that 94% of firms aren’t solving the need for personalization in their digital efforts. YouTube is one of the main places, if not the first, people look for “how to” information on a new product. This shift has also impacted brand loyalty.

Enterprise Management 87

Enterprise Management Work Management Marketing Management Service 87

The Effective Marketer

AUGUST 2, 2010

An interesting post on Why So Many Companies Suck at Social Media brings in some good insights and compares the now famous Old Spice youtube campaign with copycats like Cisco and Brigham Young University. The solution, it seems, is far more complicated. Why is it that one company fails miserable while the other gets it right?

Social Media 100

Social Media Work Management Marketing Management Marketing Automation Services 100

Convince & Convert

MARCH 2, 2015

His 2014 book “What Happens in Vegas Stays on YouTube” was recently nominated for a Pulitzer Prize, and he was voted the second most likable author in the world (second only to Harry Potter creator, J.K. Release Your Brand. “Release that brand and let your employees and your customers take it to the next level.”

Content Marketing 127

Content Marketing Content CAN-SPAM Marketing & Strategy 127

The Effective Marketer

NOVEMBER 6, 2009

And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. This entry was posted on Friday, November 6th, 2009 at 8:15 am and is filed under Uncategorized. What stories or lessons learned do you have to share? United States License.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

Digilant

MARCH 3, 2022

Brand safety. Finally,in-game mobile marketing is a highly brand-safe environment. The content is not user-generated (as with social media or YouTube, for example), so brands have more control over their image and messaging. The content is also usually lighter and lower-risk. Getting Started With In-Game Advertising.

Ads 52

Ads Video Marketing Advertising Agencies Mobile Advertising 52

Vidyard

JULY 9, 2019

In fact, it has been estimated by the Financial Brand that 94% of firms aren’t solving the need for personalization in their digital efforts. YouTube is one of the main places, if not the first, people look for “how to” information on a new product. This shift has also impacted brand loyalty.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Service 65

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. The important thing is how consistent, or integrated your message and branding is across channels. What used to be clear roles (i.e. Website And the list could go on a few more bullets. United States License.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

The Effective Marketer

NOVEMBER 30, 2009

Volkswagen launched what became quickly a viral campaign with emails being forwarded, youtube videos with over 1 million hits and comments from all corners of the web. This entry was posted on Monday, November 30th, 2009 at 8:00 am and is filed under Communication , Marketing Strategy , Social Media. Some food for thought.

Marketing Budget Creation 100

Marketing Budget Creation Work Management Marketing Automation Services Marketing Budget 100

The Effective Marketer

NOVEMBER 4, 2009

Stress vs. Productivity from www.hrmreport.com If your office is anything like mine, your colleagues send you Youtube videos, web links, and other stuff that although very entertaining doesn’t help you get your projects done on time. Have you ever tried simply not checking email ? Close the email and ask yourself again in 1 hour.

Product 100

Product Work Management Marketing Budget Creation Marketing Automation Services 100

Martech Advisor

DECEMBER 17, 2019

Remember Apple’s ‘Get a Mac’ campaign from 2005-2009? Today, customers own contact - which means they decide when and on which channel / platform they will contact a brand, and the brand is not only expected to be present on the channel, but also provide a cohesive experience across these channels. Top 7 Tips.

Trends 102

Trends Gartner Paid Search Agency Marketing Management 102

Exo B2B

FEBRUARY 27, 2020

The traditional Facebook-Twitter- LinkedIn-YouTube quartet could then be revised to make room for another including LinkedIn-Instagram-Pinterest-YouTube. Here are five tips that really pay off, to intelligently reuse or recycle your old content because unlike what the TV ad says, they are not “sertpuariens” (In French).

B2B Marketing 52

B2B Marketing B2B Thought Leadership Social Networks B2B 52

The Effective Marketer

MARCH 7, 2009

Peter Contardo and Shaun Pope, from Endavo Media , gave us a great primer on monetizing online video, clarifying that although easy to create (anyone with a webcam can upload to Youtube), need some thinking before you can actually make money with video. You can follow any responses to this entry through the RSS 2.0 United States License.

Conference 100

Conference Social Media Work Management Marketing Budget 100

LeadSquared

OCTOBER 17, 2015

It all started with a YouTube video. After struggling to find work for 8 months, he released a controversial track in 2009 on YouTube, which became extremely popular among the youngsters. On social media he has: Over 11 Million followers across Twitter and Facebook Nearly 310 Million Combined views on His YouTube videos.

Youtube 52

Youtube Paid Search Agency Small Business Marketing Buzz 52

Webbiquity

MAY 30, 2010

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. Billy Mays’ Resurrectifier Commercial – YouTube. Hard to Categorize.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Content Marketing Institute

DECEMBER 31, 2018

In a 2009 study published by Dr. Phillipa Lally in the European Journal of Psychology, 96 people over a 12-week period were analyzed about changing behavior and habits. Now, I’m not saying you shouldn’t watch TV or YouTube videos or surf Facebook. My written desire was to have 100 paying customers by the end of 2009.

Planning 101

Planning Paid Search Agency Advertising Agencies Terms and Conditions 101

Convince & Convert

APRIL 16, 2013

Consider for a moment that people and brands send almost 350 million tweets and share more than 684,000 bits of content on Facebook per day. People upload approximately 72 hours of video to YouTube every minute, and Google receives over two million search queries every minute. You get the idea, right? Identify a Team Leader.

Analytics 139

Analytics Practices Ad Building Best Practices 139

WebMarketCentral

NOVEMBER 23, 2009

SlideSix lets you upload PowerPoint, PDF or OpenOffice presentations, mix in videos from YouTube or Vimeo, and share your presentations with groups. Their suite of apps ranges from simple branded buttons to social commerce tools, advertising and social rewards programs.

Tools 20

Tools Best Practices Adwords Word of Mouth 20

Industrial Marketing Today

MAY 18, 2010

Let me end this post with a humorous video that I found on YouTube. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. It is by IAS – a B2B marketing agency from England.

B2B Marketing 60

B2B Marketing Web 2.0 Planning Demand Generation Agencies 60

WebMarketCentral

NOVEMBER 5, 2009

Study: Company Blogs Lead Social Media Options by MediaPost Mark Walsh reports that " blogging (is) the most important lead-generation source among social media options, followed by StumbleUpon, YouTube, Facebook, De.lic.ious and Digg " (not a surprising result, considering that those other sites tend to support a corporate blog, not replace it).

Social Media 20

Social Media Social Marketing Web 2.0 Paid Search Agency 20

Content Standard

DECEMBER 12, 2018

Western brands need to be careful about how they use Chinese social media marketing, as Dolce & Gabbana found out this month. OgilvyOne reports more than 55% of Chinese users participate in online discussions about brands across a range of social media networks. KOLs help strengthen brand image through endorsement.

Social Media 96

Social Media Social Marketing Media Peer-to-peer 96

Rain: The Growth Agency

DECEMBER 14, 2020

We are thrilled to add a partner in Mercari, one of the most exciting new brands and e-commerce platforms in the U.S., For more information, visit the official website , Facebook , Twitter or YouTube pages. Tour, 2003 and 2008 matches between the United States and Mexico, and the 2005, 2007, 2009, 2011 and 2019 CONCACAF Gold Cups.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Ad brokers Lead Ranking 40

Convince & Convert

APRIL 6, 2010

and search for them on Google, Bing, YouTube, Twitter, Facebook, and SocialMention. Seek Content Inspiration Creating successful social media content isn’t just status updates. Take your top keywords (including your company name, product name, etc.) What shows up in these search results? How much photo and video content appears?

Paid Content 143

Paid Content Ad Building Brand Identity Branding 143

ClearVoice

MARCH 8, 2022

But she backs up that declaration with solid digital marketing and content experience, advice, and training imparted through multiple blogs, guides, ebooks, and YouTube videos. According to Twitter, Twitter ArtHouse helps “brands design content for culture, communities, and conversation.” Rebecca Lieb, Ph.D. Rebecca Lieb, Ph.D.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

Contently

MAY 11, 2016

But at the same time, that perception means there is a great opportunity for insurance brands to make an impact in a space that desperately needs creativity and innovation. “I I had this philosophy that we needed to become a brand publisher,” Johnson said about his time at State Farm. He did that every day for 100 days. “If

Paid Search Agency 60

Paid Search Agency Companies Advertising Agencies Content Marketing 60

Martech Advisor

FEBRUARY 3, 2020

million for 30 seconds, brands have placed their best foot forward for Super Bowl 2020. The #BeforeAlexa commercial has the right mix of humor and brand confidence that doesn’t shy away from saying that life without Alexa was slow and complicated. Cheetos is making a Super Bowl appearance for the first time after 2009.

Campaigns 55

Campaigns Amazon Lead Scoring Lead Ranking 55

Industrial Marketing Today

OCTOBER 2, 2010

Are you interested in lead generation, lead nurturing and/or building authority and brand awareness? Results achieved: The company has seen a 26% increase in engine and automotive shipping customers since the campaign began in 2009 FreightCenter.com exceeded its original goal of a 50/50 split in only 18 months.

Email Marketing 60

Email Marketing Planning Web 2.0 BtoB 60

Industrial Marketing Today

AUGUST 17, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Optimization 60

Optimization Web 2.0 Planning Buying Cycle 60

Porch Group Media

MAY 21, 2019

Email is nearly 40 times more effective than social channels in helping brands acquire new customers. YouTube, Snapchat and Instagram are the most popular online platform among this age group. Facebook is the second favorite platform for consuming videos after YouTube. Google’s first ever tweet was sent in 2009.

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

Webbiquity

FEBRUARY 14, 2010

What these CEOs and other executives also need to appreciate is the importance of their personal brand. Upload the video to YouTube and Vimeo so it’s easy to share on blogs and other sites. Note: this post was originally published on the WebMarketCentral blog in January 2009. Use your name in the title of the video (e.g.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Industrial Marketing Today

JUNE 24, 2010

Link), was a survey of small business owners and found that the two most common tactics used in 2009 were tweeting e-mail newsletters and sending out blog entries to e-mail lists. I came across two research studies that answer the last question with a big YES! The first study done by AWeber (aff.

Social Media 60

Social Media Email Marketing Social Marketing Web 2.0 60

Content Standard

SEPTEMBER 10, 2016

However, TrackMaven found that when it comes to brands interacting with their audiences, Instagram wildly outperforms the competition in engagement per thousand followers. percent of marketing budgets in 2009 to 11.7 percent of marketing budgets in 2009 to 11.7 Social Video Begins to Beat Out YouTube. percent in 2016.”

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Industrial Marketing Today

JUNE 19, 2010

webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60