The Forward Observer
DECEMBER 8, 2023
Edinger About the Book Growth is a leadership issue, not a sales issue. With this growth strategy mindset, your teams will know what they’re supposed to be doing, have the skills to accomplish their work at a high level and be properly supported by systems, processes, and environment. Are you ready to be a Growth Leader?
The Forward Observer
NOVEMBER 17, 2023
If you have rated and reviewed the podcast on Apple Podcasts , please let me return the favor and mail you some Marketing Book Podcast bookmarks and laptop stickers. Douglas Burdett, host of The Marketing Book Podcast. About the Author Anthony Ianarino is a reader, writer, author, speaker, entrepreneur, and sales leader, and trainer.
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B2B Marketing Directions
JUNE 4, 2022
Source: Amazon "Starting on June 24, 2009, everything that once worked in marketing, stopped. According to Sweezey, June 24, 2009 was the day when ". Emphasis in original) What's In the Book The Context Marketing Revolution is organized in three major parts. Part Two (Chapters 3-8) - This part contains the core of the book.
Engagio
APRIL 2, 2018
I’ve put together a list of my top books to help you become a better marketer. You’ll notice only a few books are “marketing” books, while many are about applied behavioral psychology. This is the book I’ve recommended most to marketing and sales professionals, and it’s one of my favorites. Author : Robert B. Rating : 4.5
Hubspot
OCTOBER 26, 2017
Leaders make critical business decisions every day, and any lack of empathy on their part can produce unhappy employees, self-serving marketing and sales processes, and inferior products. Check out our curated list of Goodreads ’ top ranked books about empathy, and add your favorites to your reading list. Siegel (2009).
Ambal's Amusings
DECEMBER 17, 2009
I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Laura Patterson's book Marketing Metrics in Action. via Beth Harte).
Martech
SEPTEMBER 25, 2023
She travels the world giving presentations and training sessions, she consults with her clients, she’s the author of a best-selling book — “Holistic Email Marketing” — and she contributes to MarTech. In 2009, I decided I didn’t want to be a solutions provider any more as far as the tech goes. Get MarTech!
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