Ambal's Amusings

APRIL 29, 2010

Talk about it on Twitter, FB or LinkedIn. Here is a great example of their approach to helpful content, they recently ran a poll of the top bloggers on marketing automation – on their list was one of their competitors! Marketo's Modern B2B Marketing. B2B Lead Generation Benchmark Study 2009. MarketingSherpa.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Twitter success stories: Explaining the ROI of Twitter , October 11, 2010 Measurement and ROI are constant themes in the social media world. Social media and leadership.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Social Media in B2B Marketing - Survey Results - Everything Technology Marketing , November 16, 2010 The B2B Technology Marketing Community on LinkedIn conducted a survey earlier this year to explore the rapidly changing landscape of social media in the context of B2B marketing. There better be. Why not use it? ReTweeting. Reporting news.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

B2B Marketing Zone Posts

MAY 3, 2010

But it’s not enough just to support bloggers. KPIs are frequently used to value hard to measure activities (like social media) or the benefits of value, leadership, engagement or customer service. Is this the final answer to social media measurement? Linkedin (83). Thanks Chris! announced yesterday. But Facebook?

Forecasting 40

Forecasting Social Media B2B Marketing Social Marketing 40