Convince & Convert
MAY 13, 2010
Social media creates kinship between companies and customers, and kinship equals purchase intent. Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: Does Your Blog Have a Long Tail Is Social Media Too Big For Its Britches?
Convince & Convert
OCTOBER 28, 2010
A 2009 study by MarketingProfs found that all companies, regardless of model and size, are predominately using Twitter, Facebook, YouTube, Blogs, and Linkedin. Further, the core ingredients of social media success : storytelling, humanization, kinship, and purchase intent are not B2B or B2C items.
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Convince & Convert
APRIL 28, 2010
In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. population. Curious how you measure the success of these targeting efforts?
Convince & Convert
MARCH 3, 2010
Forrester Research shows that from 2009-2014, U.S. Help clients take their message to consumers directly, impacting purchase intent by providing truly helpful information at the right time in the buying cycle. There’s certainly a methodology for attracting blog readership. Between bit.ly
Adobe Experience Cloud Blog
OCTOBER 4, 2011
2009 and 2010 became the years of analytics, where marketers began to realize the necessity of possessing activity intelligence. This strategy of combining meaningful branding plus effective lead generation can have a monumental influence on both awareness and purchase intent. Enter the recession.
Porch Group Media
MAY 21, 2019
Native advertising increases purchase intent by 18%. Google’s first ever tweet was sent in 2009. This will account for just about half (49.2%) of the total programmatic digital display ad spending for 2019, per new data from eMarketer. Native ad spending is projected to increase to $41.1 billion in 2019. bitrebels.com).
Porch Group Media
JULY 11, 2019
The travel industry has recently seen unprecedented growth driven by a stronger economy and higher consumer purchasing power. From 2009 to 2017, US gross bookings for hotels grew from $116 billion to $185 billion and airline revenue increased from $155 billion to $222 billion. Travel Industry Consumer Trends 2019.
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