Press Coverage Done Right: A Story Of Social Media, PR And Stalking
Marketing Insider Group
MARCH 8, 2011
But for marketers, there is nothing better than good press coverage in a respected trade publication. I’m sure these writers are inundated with mundane press releases and nonsense chatter to get their attention. The 2009 article caught my attention because this CIO was Making IT Fun Again , and I like fun. This is no easy task.
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