Marketing Craftmanship

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Pulitzer Prize Winning Tweets?

Marketing Craftmanship

And that’s pretty much where my research, as well as my enthusiasm for blogging on the topic ended. Apparently, the demise of journalistic craftsmanship is a protracted affair, and something we shouldn’t fret over, or waste too many blog pixels writing about. But there was an upside to exploration of the topic. My Edward R.

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Brochureware Is Not a Dirty Word

Marketing Craftmanship

As a result, website visitors might see…a company blog with only 3 posts over the past year; no press releases issued since 2009; a “Coming Soon” graphic for the In the News section; an archive of quarterly newsletters with many issues skipped; a 2 year-old white paper that’s no longer relevant; and zero upcoming events scheduled.