Unbounce

MAY 15, 2020

It’s been a serious challenge for marketers since we first pioneered the landing page space with Unbounce all the way back in 2009. Optimize with insights from the 2020 Conversion Benchmark Report. Keep an eye on the Unbounce Conversion Intelligence blog. Too time-consuming. Too complex. The issue isn’t new.

Marketing AI 144

Marketing AI Conversion Landing Pages Paid Search Agency 144

Zoominfo

APRIL 24, 2019

Keyword density refers to the number of times a keyword appears on a page, and for a while, it was a good benchmark for search algorithms to assess a page’s value and relevance for a given keyword. The post 6 Outdated SEO Tactics to Avoid At All Costs appeared first on ZoomInfo Blog. Let’s get into it! Keyword stuffing.

Tactics 189

Tactics Cost SEO Lead Scoring 189

Adobe Experience Cloud Blog

OCTOBER 4, 2010

Following are 19 of the most popular posts from Marketo’s Modern B2B Marketing Blog: 1. Big List of B2B Marketing Blogs. Benchmarking Marketing Budgets. Online Marketing News in 2009: The Year’s Hottest Events. Some are old, some are new – but all are worth a read if they’re new to you.

B2B Marketing 48

B2B Marketing B2B Thought Leadership Marketing Budget B2B 48

Adobe Experience Cloud Blog

MAY 11, 2009

Here at Marketo, everyone is very excited about the upcoming SiriusDecisions 2009 Summit being held May 13-15 in Scottsdale, Arizona.    This year’s topics focus around Lessons Learned , and over 400 attendees will have the opportunity to share their experiences through panel discussions, networking sessions, and workshops. 

Top of Funnel 48

Top of Funnel Marketo Lead Ranking Sales Cycle 48

markempa

AUGUST 10, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. It will definitely help you budget, forecast, and benchmark your marketing results. It will definitely help you budget, forecast, and benchmark your marketing results.

Lead Generation 120

Lead Generation Work Management Marketing Management Marketing Report 120

markempa

JUNE 16, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I realize that this blog reaches beyond Minnesota but this internship will be based in Arden Hills, MN. I realize that this blog reaches beyond Minnesota but this internship will be based in Arden Hills, MN.

Lead Generation 120

Lead Generation PR B2B Marketing Peer-to-peer 120

WriteSpark

DECEMBER 8, 2009

A lot of discussion on marketing communication, lead generation, and content marketing sites is focused on the more glamorous documents such as white papers, case studies, web articles, and blog posts. Yet the 2009 Media Consumption Benchmark Report from the media/research firm TechTarget found that these media are ranked lower by IT buyers.

Case Studies 120

Case Studies Case Study Advertising Benchmark Lead Scoring 120

The Effective Marketer

FEBRUARY 16, 2009

This knowledge can come up in several different ways, such as a compilation of the survey results, a more personalized benchmark of your questions versus the survey population, a whitepaper about the subject at hand, and many others. Blog at WordPress.com. Few people do it this way because it takes time and money.

Customer Surveys 100

Customer Surveys Marketing Automation Services Work Management Marketing Management 100

Outgrow

FEBRUARY 28, 2024

This blog is your gateway to unraveling the latest benchmarks and groundbreaking statistics that define the current state of artificial intelligence. In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help.

Statistics 52

Statistics Outgrow Resource Management Work Management 52

Outgrow

FEBRUARY 25, 2024

This blog is your gateway to unraveling the latest benchmarks and groundbreaking statistics that define the current state of artificial intelligence. In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help.

Statistics 52

Statistics Outgrow Resource Management Stats 52

PureB2B

JANUARY 23, 2017

Furthermore, a study by Custora found that customer acquisition through email quadrupled from 2009 to 2013, with the 2009 benchmark set at 7%. Direct Marketing Association also noted that there is a 4,300 percent return on investment when it comes to email marketing for businesses in the United States.

Email Marketing 106

Email Marketing Planning Branding Brand Identity 106

Convince & Convert

SEPTEMBER 20, 2010

First, marketers of all stripes seem to have accepted (for now) that social media in large measure = Facebook, Twitter, Linkedin, YouTube and blogs. Esteban Kolsky´s last blog. Esteban Kolsky´s last blog. Esteban Kolsky´s last blog. Focus on How, Not What I draw two conclusions from this data.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. This blog is great as encouragement and validation for my own endeavors in social media marketing. This blog is great as encouragement and validation for my own endeavors in social media marketing. It’s about humanization.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

markempa

MAY 24, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. KnowledgeStorm and The Artemis Group just completed a benchmarking study of best practices for pursuing online leads (registration required). That amounts to literally billions of wasted marketing dollars.

Lead Generation 120

Lead Generation Sales Qualified Leads B2B Sales Marketing Analytics Tools 120

Moz

MAY 26, 2020

This piece is coming from the perspective of Erika Austin, who has worked in digital marketing for Logic Supply since 2009, with special credit to Tim van der Horst in our Netherlands office who led the roll-out of the new domain and the resulting SEO recovery efforts. Benchmarking.

Domain 71

Domain Contingency Planning Paid Search Agency Advertising Benchmark 71

Hubspot

NOVEMBER 11, 2011

” Length as a poor indicator of content quality rings just as true in business blogging as it did in school. Just compare Brian Solis' latest 1,000-word blog article with Seth Godin's latest 100-word post. According to mobiThinking , half a billion people worldwide accessed the mobile web in 2009. In fact, in the U.S.

Landing Pages 28

Landing Pages Blogger Display Advertising Benchmark 28

Ambal's Amusings

NOVEMBER 12, 2010

Blog Marketing Interactions Twitter Ardath421. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. She has also written for many marketing blogs, and is a frequent contributor to Marketo ’s popular blog, Modern B2B Marketing. Forester Blog for Interactive Marketing Professionals. " Ardath Albee.

ROI 100

ROI Top of Funnel Work Management Marketing Management 100

Ambal's Amusings

JULY 22, 2010

For example, how can trade show marketing strategy be consistent with blogging and other social media strategy? Blog Marketing Interactions Twitter Ardath421. Whether those prospects are at your website, blog, receive an email, or are attending a trade show, the story your company shares with them needs to be compelling and consistent.

B2B Marketing 100

B2B Marketing Planning B2B Trade Show 100

Ambal's Amusings

JANUARY 21, 2010

Blog Marketing Interactions Twitter Ardath421. Blog B2BContentMarketing Twitter SeamusWalsh. Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown's blog Phoenix Rising. Brian Carroll's blog B2B Lead Generation Blog. Tom Pick's blog Webbiquity.

Sales Qualified Leads 100

Sales Qualified Leads Lead Ranking Lead Scoring Marketing Leads 100

Smashmouth Marketing

MAY 29, 2009

It was interesting that in both cases, the attendees were buzzing with discussion about the need for alignment of sales and marketing so I blogged an article about it earlier this week. Our benchmark data shows that marketing contributes between 18 and 34% of the sales pipeline depending on segment.

Trends 100

Trends Work Management Marketing Management Sales Qualified Leads 100

Smashmouth Marketing

MAY 11, 2009

It was interesting that in both cases, the attendees were buzzing with discussion about the need for alignment of sales and marketing so I blogged an article about it earlier this week. Our benchmark data shows that marketing contributes between 18 and 34% of the sales pipeline depending on segment.

Trends 100

Trends Work Management Marketing Management Buzz 100

Ambal's Amusings

FEBRUARY 18, 2010

Blog Marketing Interactions Twitter Ardath421. Make a list of referrers to your website (and blog) and check them out. But unless you have a lively blog or fresh content to share often, Twitter may not be the best first step. Blog The Point Twitter HJSewell. Social Media (blogs, Twitter, Facebook, LinkedIn).

Demand Generation Agencies 100

Demand Generation Agencies Paid Search Agency Emarketing Inbound Marketing 100

EMagine B2B Blog

APRIL 20, 2010

But not so, says MarketingSherpa’s 2010 Email Marketing Benchmark Report, which found that the only two marketing tactics to see an increased budget in 2009 were social media and email. When social media invaded the online marketing scene a couple of years ago, many observers predicted that it would spell the end for email marketing.

Social Media 40

Social Media Email Marketing Social Marketing B2B Marketing 40

Ambal's Amusings

AUGUST 27, 2010

Blog Marketing Interactions Twitter Ardath421. Blog Webbiquity Twitter TomPick. He's also the award-winning writer of the Webbiquity blog , which focuses on B2B lead generation and web presence optimization -- the fusion of SEO, search marketing, social media, content marketing and interactive PR. Tom Pick's blog Webbiquity.

Work Management 100

Work Management Marketing Management B2B Business 100

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. April 13, 2009 12:55 PM Axel Schultze said.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Ambal's Amusings

MAY 27, 2010

Blog Marketing Interactions Twitter Ardath421. You answer the questions you didn’t have time for during the webinar in a blog post. You use the executive summary as a blog post with a link to download the whitepaper. Blog Modern B2B Marketing Twitter Marketo InboundMarketer. Rebel Brown's blog Phoenix Rising.

B2B Marketing 100

B2B Marketing Content Marketing B2B Planning 100

EMagine B2B Blog

JANUARY 28, 2010

In contrast, the researchers behind Business.com’s “2009 B2B Social Media Benchmarking Study” take as a given that social media usage has already gone mainstream, and believe that the more [.].

Social Media 40

Social Media Studies Media Advertising Benchmark 40

EMagine B2B Blog

JULY 23, 2009

Another in MarketingSherpa’s Chart of the Week series – perhaps familiar if you happen to have sprung for Sherpa’s B2B Marketing Benchmark Survey 2009 – this one focused on the often yawning Marketing-Sales chasm. Although in this case there is good news, such as: 51% using a CRM to manage lead process (13% say no, but [.].

Advertising Benchmark 40

Advertising Benchmark Marketing & Strategy Tagging B2B Sales 40

Adobe Experience Cloud Blog

AUGUST 5, 2011

On July 26, 2009, I celebrated a half-century on the planet. Better benchmarking. Marketing is the least benchmarked of all corporate functions. Marketing Operations uses benchmarking to perform critical gap analysis. was posted at Modern B2B Marketing - Marketo Best Practices Blog. | [link]. Clear priorities.

Enterprise Management 48

Enterprise Management Planning Contingency Planning Advertising Agencies 48

Ambal's Amusings

APRIL 29, 2010

Blog Marketing Interactions Twitter Ardath421. Blog Writing on the Web Twitter patsiblogsquad. aka The Blog Squad, is a Content Marketing Specialist helping professionals and small businesses with Content Strategies including smart blogging. Post it to their own blog or sites. Blog posts. Patsi Krakoff.

Top of Funnel 100

Top of Funnel Marketing Automation Services Webinar Metrics Content Marketing 100

Ambal's Amusings

MARCH 18, 2010

Blog Marketing Interactions Twitter Ardath421. They were generated from 2,174 Playbook downloads that resulted from dozens of blog post references, hundreds of Tweets, a press mention and the strong traffic pull, credibility and reputation for content value that Junta42 has established over the last few years. Ardath Albee.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Porch Group Media

MAY 21, 2019

Benchmark Email) Marketers should experiment with adding more types of triggered emails to their marketing mix. Google’s first ever tweet was sent in 2009. Every day individuals and businesses send more than 293 billion emails, and that number is expected to increase to more than 333 billion by 2022. bitrebels.com).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

Anything Goes Marketing

NOVEMBER 15, 2009

While I could write a number of blog posts on my own findings from this event, I decided to let Twitter write the post for me. s CMOs ask: What initiatives drive ROI, how does sales & mktg funnel look, r my strategies working, how do I benchmark? Because it’s real. It’s in the moment. rhonda : @pteshima #EE09 ?'s Congrats all!

Eloqua 100

Eloqua Twitter Sales Management Lead Ranking 100

Hubspot

AUGUST 19, 2013

In 2009, Craig Danuloff crunched some numbers to show that a Quality Score of 10 could save you 30% on cost per click, or CPC. Sadly, I can’t link to the post because the Click Equations blog now redirects to Acquisio.) In 2009, a Quality Score of 7 (out of 10) was average. Let’s take a look. compared to 22.2%.

Lead Ranking 28

Lead Ranking Lead Scoring Cost Per Click PPC 28

Ambal's Amusings

OCTOBER 15, 2009

ClickInsights is an Expert Interview Series brought to you by Connect the Docs (ClickDocuments blog). Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown's blog Phoenix Rising. Brian Carroll's blog B2B Lead Generation Blog. via Beth Harte).

ROI 100

ROI B2B Marketing Paid Search Agency Planning 100

WebMarketCentral

APRIL 2, 2009

someone who's never set up a blog before is guaranteed to make mistakes, probably several; consultants aren't perfect, but can be expected to make far fewer); Utilize proper tactics and etiquette for each type of media; and Measure results to help optimize efforts. If you're a consultant, here's what you have in your bag to sell.

Social Media 20

Social Media Consulting Social Marketing Media 20

The ROI Guy

NOVEMBER 4, 2010

Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.

Work Management 40

Work Management ROI Marketing Management Marketing Budget 40