Looking Back at 400: Top 10 Posts
WebMarketCentral
SEPTEMBER 24, 2009
. #9: How to Create a Social Media Marketing Strategy , March 4, 2009 A summary of research from MarketingSherpa , Eloqua's Steve Woods , and green marketer Lorna Li on how marketers should approach social media strategically. Typical CTRs for banner ads remain in the 0.15% to 0.3% range, with any performance above 0.5%
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