Webbiquity

JANUARY 2, 2013

At least on the B2C side, there is a disconnect between what marketers think consumers think is important and what consumers actually value. Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+.

Paid Content 100

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Vidyard

JANUARY 14, 2015

. “This latest round of funding combined with the momentum we’ve seen in the past year – including more than tripling our revenue and employee base – further validates that video marketing has become a critical function within both B2C and B2B organizations.”

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Vidyard

JANUARY 14, 2015

“This latest round of funding combined with the momentum we’ve seen in the past year – including more than tripling our revenue and employee base – further validates that video marketing has become a critical function within both B2C and B2B organizations.” Salesforce has invested in more than 100 enterprise cloud startups since 2009.

Advertising Agencies 50

Advertising Agencies Enterprise Management Video Marketing Eloqua 50

Industrial Marketing Today

SEPTEMBER 27, 2010

Even though the widespread adoption of social media in industrial marketing has been slower than general B2B and B2C marketing, it has had a serious impact on industrial sales, especially on the traditional role of the outside sales rep. And digital marketing and social media are as disruptive as they come.

Social Media 60

Social Media Social Marketing Media Planning 60

Online Marketing Institute

NOVEMBER 8, 2010

But, as you glance at that ever-growing list, you realize a decent chunk of these examples are B2C or consumer-based organizations (with a large portion of them in the tech sector). There is lots out there for B2C but nothing targeting B2B. What don’t we see a lot of? B2B case studies. Continue reading [.] All Rights Reserved.

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Atomic Reach

JANUARY 3, 2019

Since 2009, she has given one-on-one actionable marketing advice to clients to help them build their businesses online. the Content Marketing Institute, Search Engine Journal, Social Media Examiner, Entrepreneur, and B2C. She has had years of success as an entrepreneur, and international digital agency owner.

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Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Online Marketing Institute

DECEMBER 23, 2010

In the last MarketingSherpa Search Marketing Benchmark Guide (2009), data indicated that the average CPC for B2B lead generation efforts was $3.33, vs. $0.78 for B2C retailers and $1.93 for B2C lead generators. I personally have seen B2B CPC rates vary wildly based on industry and the competitiveness and length of the keyword.

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Paid Content PPC Cost Per Click Paid Search Agency 40

B2B Marketing Zone Posts

FEBRUARY 2, 2010

I mentioned this in a recent post, Marketing Automation Trends for 2010 - LeadSloth , January 12, 2010 2009 was the year in which Marketing Automation really took off. Thanks to YouTube, and inexpensive, easy-to-use camera options like webcams, Flip Video cameras and iPhones, online video is now well within the grasp of just about anyone.

Work Management 40

Work Management Marketing Management B2B Marketing Marketing Automation Services 40

WebMarketCentral

SEPTEMBER 22, 2009

While his focus is on television commercials (b2c), the tactics he outlines work equally well for video content produced by b2b enterprises. These services let you launch a 'YouTube clone' and offer various templates and plugins, similar to the strategy behind Wordpress." Take Advantage of.TV

Social Media 20

Social Media Optimization Media Web 2.0 20

Convince & Convert

MAY 27, 2010

Although Flowtown leans toward the B2C mass market culturally, I see monster B2B possibilities here. If someone fills out the form to download the document, and they have a large following on Twitter (as determined by an instant Flowtown look-up), you can automatically send and email to your PR team to follow up with that individual.

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Paid Search Agency Social Media PR Advertising Agencies 122

Outgrow

SEPTEMBER 30, 2022

And then went back in 2009, when I discovered Moz, Whiteboard Fridays with Rand Fishkin, and the beginner’s guide to SEO and all that stuff. I think that you’re seeing a lot of B2C-type content on TikTok, but eventually, all the B2B stuff is going to be on TikTok as well. You know, I didn’t mind building the websites.

SEO 52

SEO B2B Marketing Marketing & Strategy Marketing Strategy 52

Oktopost

AUGUST 15, 2022

The Top 8, Birth of Facebook, and 140 Characters: 2003-2009. Over 2008 and 2009, Facebook and Myspace continued to soar, earning millions of unique users across the world. In 2018, Instagram launched IGTV for video content in an attempt to compete with popular video platform YouTube.

Social Media 174

Social Media Media Lock-In Budget Programs 174

Webbiquity

JULY 26, 2010

B2B Voices ( Trade Youtube Twitter Leads Sales ). CeeKue ( Promotion Word of Mouth B2C CRM Google Content Tips ). Reputation to Revenue ( Youtube Broadcast Course Organic Differentiation Media Promotion White Paper Trust ). The hard questions about social media for B2B solutions providers , June 11, 2009. June 8, 2010.

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B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Webbiquity

JANUARY 17, 2011

Among the global Forture 100 companies, 65% use Twitter, 54% are on Facebook and half post videos to YouTube. 54% of small and midsize businesses (SMBs) were using social media to promote their businesses as of September 2010, double the number using these sites in December 2009. million business-oriented queries on YouTube every week.

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Online Marketing Institute

NOVEMBER 2, 2010

What B2B Marketers Use Social Media For While you might assume that B2B companies are less engaged in social media than their B2C counterparts, you’d actually be wrong. Here are some examples: 81% of B2B companies were likely to maintain company-related profiles on social networks, compared to 67% of B2C companies.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Brian Solis provides a wealth of statistics that answer these questions and more, e.g., 87% of Americans said they were familiar with Twitter in 2010, up from just 26% in 2009.

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Twitter Stats Tools Tips 100

Online Marketing Institute

JUNE 22, 2009

So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc.

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Social Media Paid Content Tactics Tips 100

Convince & Convert

SEPTEMBER 21, 2010

Most of the tools in the space focus on Twitter, we focus on Facebook Pages, YouTube and Twitter. I'm sounding like a physician but in a real sense that's essentially what you're doing to arrive at a proper regimen to ensure social media's contribution to B2B or B2C marketing and ultimately the business' health.

Social Media 155

Social Media Media Paid Content Work Management 155

Webbiquity

FEBRUARY 7, 2012

How are B2B marketers using social media differently from their B2C counterparts? Also noted: • One in four Americans watches a YouTube video every day. • In the coming year, 77% of companies plan to spend more on YouTube; three-quarters plan to increase spending on Facebook and blogs, and 73% will invest more on Twitter.

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Paid Content Social Media Statistics Research 100

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5 this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Online Marketing Institute

DECEMBER 9, 2009

While B2C companies can reasonably expect to generate a purchase from a single site visit, the sales cycle for B2B companies is much longer. For B2C websites, the majority of content focuses purely on product information. Unlike B2C purchases, B2B purchases involve different stakeholders within a company.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Webbiquity

JANUARY 10, 2011

And though a website used primarily by young people to post embarrassing pictures of themselves and by older people to share cute pictures of their progeny would seem an odd venue for selling after-shave or enterprise software, both b2c and b2b marketers have embraced the platform in droves simply due to its incredible scale and reach.

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Stats Facebook Best Practices Privacy Policies 100

Webbiquity

APRIL 27, 2021

YouTube got started in 2005. According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. Shindig (2009) turned virtual event attendees into participants with the ability to network freely using video chat, and interact directly with presenters “on stage.”

Social Media 360

Social Media Social Marketing B2B Marketing Media 360

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? 30% of social media users access a social media site “several times a day,&# up from 18% in 2009. Social Media Revolution by YouTube. YouTube now hosts more than 100 million videos and is the second largest search engine. goes to Facebook.

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Paid Content Social Media Stats Paid Search Agency 100

Single Grain

MARCH 7, 2022

With the launch of Bitcoin in 2009, the decentralized cryptocurrency market powered by blockchain gained massive success. Year Founded: 2009. They take pride in finding unique, compelling ways to tell your brand's story, and offer services for small- and medium-sized businesses to increase brand awareness for both B2C and B2B.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Webbiquity

JANUARY 24, 2012

Jeff Bullas lists “50 synergistic social media marketing tips and tactics to market your content and ideas and help them to spread to a global audience,” divided into six platform categories: blogging, Facebook, Twitter, YouTube, LinkedIn and Slideshare. YouTube Tips and Tactics.

Social Media 100

Social Media Tips Media Best Practices 100

Content Standard

SEPTEMBER 9, 2016

With over 3,500 conference attendees from all over the globe this year, representing top B2B, B2C, and nonprofit brands, Content Marketing World continues to grow in size. ” That’s why the brand drives up to 26 years of video content views every day on YouTube. Could people trust a large institution in 2008 and 2009?

Work Management 40

Work Management Marketing Management Content Marketing Content 40

Webbiquity

JUNE 6, 2011

What’s most interesting is that Umair made this statement in June, 2009 when Twitter had recorded approximately 2.5 Since 2009, we have seen revolutionary wars and unspeakable natural disasters. He’s also active in social media and was named as one of the Twin Cities Top Titans in Social Media in 2009.

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Twitter Enterprise Management Paid Search Agency Work Management 100

Hubspot

DECEMBER 4, 2012

Our 2012 State of Inbound Marketing Report , for example, showed that the average budget spent on company blogs and social media increased from 9% in 2009, to 21% in 2012. And LinkedIn, YouTube, Facebook, and Twitter were considered "useful" or better by over 60%.

Top of Funnel 28

Top of Funnel Budget Programs Sales Qualified Leads Sales Cycle 28

Convince & Convert

SEPTEMBER 20, 2010

It's also about how the brand has set up the Twitter account or accounts: are they just selling, giving deals; is it a genuine customer service contact point; are they engaging with followers and brand advocates, directing conversations beyond Twitter to blogs, YouTube, other channels? Was their any distinction in B2C and B2B brands?

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Twitter CRM Business Paid Search Agency 145

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.”

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