Industrial Marketing Today

SEPTEMBER 27, 2010

Even though the widespread adoption of social media in industrial marketing has been slower than general B2B and B2C marketing, it has had a serious impact on industrial sales, especially on the traditional role of the outside sales rep. I agree with you that sales must adopt social media in order to be more effective these days.

Social Media 60

Social Media Social Marketing Media Planning 60

The ROI Guy

FEBRUARY 14, 2011

This is indicated vividly in a new report from Bazaarvoice, a poll of 175 B2C and B2B CMOs across various industries, with 74% of CMOs predicting they will finally tie social efforts to hard ROI in 2011. Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F.

ROI 40

ROI Social Media Budget Programs Marketing Budget 40

Convince & Convert

MAY 27, 2010

The good news is that with the typical exception of Facebook, most of these changes are positive, well-communicated, and understandable. Now, you can track number of “likes&# and daily interactions on your Facebook page, in the same place you can track RSS feeds, Twitter followers, and all the other awesome data points Swix provides.

Paid Search Agency 122

Paid Search Agency Social Media PR Advertising Agencies 122

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Also, perhaps your potential Mass Influencers aren’t already fans of yours on Facebook.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

JUNE 22, 2010

If anything, social media is MORE important for B2B companies than it is for B2C companies. The problems with that are clearly one of culture (truly believing that every customer is a reporter), and of definition (thinking that social media is somehow driven by Twitter and Facebook). This makes no sense.

Social Media 130

Social Media Media Paid Search Agency Budget Programs 130

Hubspot

MAY 13, 2015

When you're working within the highly regulated finance industry, there can be legal implications for companies that are seen as being "over-promotional" on social networks like Twitter and Facebook. What day/time seems to be more effective? b) Likealyzer (For Facebook). The result? Take notes on what you find good and bad.

Social Media 28

Social Media Social Marketing Terms and Conditions Media 28

The ROI Guy

DECEMBER 6, 2010

From our research and best practices work with leading B2B sales and marketing groups, Alinean provides its top 5 predictions for 2011: 1. Internet Fueled Buying Cycles on the Rise – In the B2C space, the Internet has fundamentally changed how books, apparel, electronics, music, cars and other goods are bought and sold.

Work Management 40

Work Management Marketing Management ROI Marketing Automation Services 40

B2B Marketing Zone Posts

FEBRUARY 2, 2010

Best of B2B Marketing. I mentioned this in a recent post, Marketing Automation Trends for 2010 - LeadSloth , January 12, 2010 2009 was the year in which Marketing Automation really took off. For B2C or B2B Marketers this was a huge revolution. Here are some of the key takeaways on using social media effectively.

Work Management 40

Work Management Marketing Management B2B Marketing Marketing Automation Services 40

Convince & Convert

JULY 28, 2010

In his guide, Mike tells you the best BBQ places, clubs, happy hours, patios, places for kids, and other insider info. Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. Perhaps your best post… danperez Wow! Taxi Mike’s Dining Guide is a simple, 8.5×11,

Social Media 148

Social Media Media Webinar Metrics Marketing & Strategy 148

The ROI Guy

NOVEMBER 29, 2010

For example, this could include methodologies, presentations, white papers and assessment tools to help sales professionals identify and illuminate buyer issues, benchmark buyers versus competitors and best practice leaders, and create / drive solution roadmaps to help resolve the most pressing customer issues.

Peer-to-peer 40

Peer-to-peer Marketing Automation Services Spending Marketing Budget 40

Convince & Convert

SEPTEMBER 21, 2010

How can your brand participate in this space most effectively? You can also ask for training to make sure you’re using all the features to the best advantage. It’s much easier to pay a bit more to have the best tool for your needs than to start off with something that doesn’t have the power you need and have to upgrade later.

Social Media 155

Social Media Media Paid Content Work Management 155

Webbiquity

JANUARY 10, 2011

It’s hard to overstate the impact of Facebook. Having long ago passed MySpace as the most popular social network, Facebook recently replaced Google as the most-visited website in the U.S. Facebook Marketing Tips and Guides. The 12 Best Ways To Customize Your Facebook Pages by TechCrunch.

Stats 100

Stats Facebook Best Practices Privacy Policies 100

Webbiquity

JULY 26, 2010

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. Why Use Twitter, Facebook & LinkedIn for Content Marketing? What’s a Facebook fan worth? June 8, 2010. June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

SnapApp

APRIL 25, 2018

For an entire week in March, we dedicated 100% of our content to helping businesses learn about how they can optimize the buyer's journey with conversational marketing best practices. So it's a challenge to balance what a client wants with what's necessary to deliver my best quality work. Nandini Jammi. Developer Hiring Landscape.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

For an entire week in March, we dedicated 100% of our content to helping businesses learn about how they can optimize the buyer’s journey with conversational marketing best practices. So it’s a challenge to balance what a client wants with what’s necessary to deliver my best quality work. Nandini Jammi.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Webbiquity

JANUARY 17, 2011

Which social media platforms are most effective at influencing buyer behavior? Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. More than 700,000 local businesses have active Pages on Facebook.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

OCTOBER 5, 2010

Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Although fewer Americans use Twitter than Facebook, Twitter users “are far more likely to follow Brands/ Companies than social networkers in general.

Twitter 100

Twitter Stats Tools Tips 100

Webbiquity

FEBRUARY 7, 2011

If 2009 was the year many marketers puzzled over, poked at and pondered incorporating social media into their marketing mix, 2010 was the year of diving in. According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. Adoption soared. 85% of Inc. Mistakes were made.

Social Media 100

Social Media Paid Content Tactics Tips 100

Webbiquity

FEBRUARY 7, 2012

But which networks are most effective for spreading the content produced? How are B2B marketers using social media differently from their B2C counterparts? 71% of companies now have a presence on Facebook. Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

NOVEMBER 2, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! What B2B Marketers Use Social Media For While you might assume that B2B companies are less engaged in social media than their B2C counterparts, you’d actually be wrong. Learn more.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Online Marketing Institute

OCTOBER 1, 2010

Furthermore, the information consumers enter into the antiquated registration pages is likely inaccurate percentage-wise compared to the level of accuracy in self-updated profiles in Facebook and other social networks. This, could, overtime go away as we’re seeing Facebook snuggle up to payment systems like Paypal in recent quarters.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

B2B Marketing Zone Posts

AUGUST 3, 2010

Best of B2B Marketing. Best SEO Link Building Guides, Tips and Tools of 2010 (So Far) - Webbiquity , July 14, 2010 Optimizing a website by incorporating keywords into page titles, headlines, text, page URLs, image alt tags and internal links will help improve the position of a site in the search engines—but it’s only half the battle.

Ning 40

Ning Paid Content Facebook Sales Management 40

Online Marketing Institute

JUNE 22, 2009

So click here to find out whether they changed my mind… Read more… Stan Woods | June 16th, 2009 | one comment The Content Marketing Workbook It’s here. Read more… Doug Kessler | June 11th, 2009 | 3 comments Choose your patients carefully The most respected surgeons in the world have the best survival rates.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

Online Marketing Institute

DECEMBER 9, 2009

While B2C companies can reasonably expect to generate a purchase from a single site visit, the sales cycle for B2B companies is much longer. For B2C websites, the majority of content focuses purely on product information. Unlike B2C purchases, B2B purchases involve different stakeholders within a company.

Search Marketing 40

Search Marketing Online Marketing Work Management B2B Marketing 40

Hubspot

AUGUST 8, 2016

Some continue to automatically push content to Twitter directly from Facebook -- a big no-no in social media automation -- while others start an account, only to abandon it a few weeks later. They say that New York is the place to get the best of everything, and the city’s Department of Sanitation is no exception. 1) NYC Sanitation.

Twitter 28

Twitter Paid Search Agency Companies Work Management 28

Webbiquity

APRIL 27, 2021

Facebook was opened up to the public in 2006. According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. A lot of “content” will still thinly disguised marketing collateral, but the best of it was true thought leadership with minimal brand slant.

Social Media 360

Social Media Social Marketing B2B Marketing Media 360

B2B Marketing Zone Posts

DECEMBER 1, 2010

Here’s what the social signals said was the best content and the hottest topics. Facebook Insights. Here are four ways to make your point in a more effective manner: 1. Though it’s a B2C case study, it clearly illustrates the importance of social media and, thus, is applicable to B2B marketing as well. ReTweeting.

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Webbiquity

SEPTEMBER 8, 2010

How do B2B social media marketing practices differ from B2C companies? A national survey of reporters and editors revealed that 89% use blogs for story research, 65% turn to social media sites such as Facebook and LinkedIn, and 52% utilize microblogging services such as Twitter. What Type Of Social Media Ads Are The Most Effective?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Single Grain

MARCH 7, 2022

With the launch of Bitcoin in 2009, the decentralized cryptocurrency market powered by blockchain gained massive success. In this post, we'll provide our curated list of the top 8 crypto PR agencies, as well as how crypto PR differs from traditional PR, why you might need to hire such an agency, and how to select the best one.

Advertising Agencies 52

Advertising Agencies PR Paid Search Agency Ad Agencies 52

Webbiquity

AUGUST 18, 2012

Wondering which social network is most effective at generating b2b leads? What the best day of the week is for Facebook posting? The best way to “go viral” is to engage millions of users, each of whom share through small networks. This means that for every Facebook share, only nine people visited the story.

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100

Single Grain

JULY 21, 2020

Email services that you commonly use like Gmail and Yahoo are probably the best examples of SaaS companies. 12 Best SaaS Marketing Tactics for Business Growth. 25 Best Examples of SaaS Companies that Are Rocking It. B2B or B2C?: G Suite offers both B2B and B2C services for individuals and companies. B2B or B2C?:

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Webbiquity

JANUARY 24, 2012

Facebook is the largest social network and is unlikely to fall to any “Facebook killer” application anytime soon; Google is going to keep trying to build its own social network until it manages to create one that attracts more users than lawsuits), many practices are still evolving. How can an brand establish trust online?

Social Media 100

Social Media Tips Media Best Practices 100

Webbiquity

JUNE 6, 2011

What’s most interesting is that Umair made this statement in June, 2009 when Twitter had recorded approximately 2.5 Since 2009, we have seen revolutionary wars and unspeakable natural disasters. As a B2B marketing specialist, Billy is a recognized expert in B2B inbound marketing, and is very active on Twitter, LinkedIn and Facebook.

Twitter 100

Twitter Enterprise Management Paid Search Agency Work Management 100

Convince & Convert

SEPTEMBER 20, 2010

Here are a few reasons identified in the study that the focus we put on Twitter may be entirely appropriate, and perhaps not even intent enough: The Iceberg Effect. Facebook is preferred for information about the brand’s activities, and email is preferred for product updates. Interaction. Think about that for a moment.

Twitter 145

Twitter CRM Business Paid Search Agency 145

Content Standard

SEPTEMBER 9, 2016

With over 3,500 conference attendees from all over the globe this year, representing top B2B, B2C, and nonprofit brands, Content Marketing World continues to grow in size. Could people trust a large institution in 2008 and 2009? Keynote – A Look Back at the Best Marketing of 2017 , Ann Handley, Chief Content Officer, MarketingProfs.

Work Management 40

Work Management Marketing Management Content Marketing Content 40

Webbiquity

NOVEMBER 28, 2011

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Social Media Stats, Facts and Research Does Facebook Need To Build A Search Engine? And 73% of U.S. Fridays at 4 p.m.

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100