2009 Automation Demand Generation netFactor Salesforce.com 
Online Marketing Institute
JULY 31, 2009
And it’s not clear to me if lead management automation deserves to be a separate category or to be subsumed as part of the broader marketing platform. (I My point: B2B marketers are looking elsewhere for help generating demand. I know Suresh Vittal includes lead management as a component of his enterprise marketing platform.
Online Marketing Institute
MARCH 13, 2011
ReadyContacts is a provider of role-based contact lists for targeted demand generation campaigns. Right from lead data capturing, lead nurturing to lead qualification , technology has been evolving to help automate the demand generation process and help marketing and inside sales work smarter.
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