Ambal's Amusings

DECEMBER 17, 2009

I have invited our Panel of B2B Marketing Experts to reflect on 2009 and answer the following question: What was your aha moment in 2009 ? Forrester Blog for Interactive Marketing Professionals. Ardath Albee's blog Marketing Interactions. Rebel Brown's blog Phoenix Rising. Patsi Krakoff's blog Writing on the Web.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management B2B Thought Leadership 100

markempa

JULY 20, 2005

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Ive been pretty quiet with blogging lately as Im busy doing final edits on my book, Lead Generation for the Complex Sale : Boost the Quality and Quantity of Leads to Increase Your ROI.

Lead Nurturing 120

Lead Nurturing Lead Generation Leads Lead 120

Webbiquity

JULY 6, 2010

Hard to believe that this blog, officially launched just a few months ago, has already surpassed 100 posts. Thank you for reading, and without further ado, below are the 10 most-viewed posts on this blog to date. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009. But here we are!

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

markempa

AUGUST 29, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Thats a question I know a lot of very busy B2B marketers ask themselves which is why I found Tessa Wegerts ClickZ article on " Facebook as a B2B Marketing Tool " interesting.

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

The Effective Marketer

APRIL 6, 2011

Check out part 1 of the “ Taking control of the email vendor selection process &# article and let me know what you think! Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Blog at WordPress.com. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

markempa

SEPTEMBER 12, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. " Last week, I read a short BtoB article by Carol Krol that shows that this continues to be a challenge. " Last week, I read a short BtoB article by Carol Krol that shows that this continues to be a challenge.

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

Industrial Marketing Today

AUGUST 10, 2010

However, none of that can happen until you drive lots of interested traffic to your business blog. Optimizing (SEO) your business blog is critical because it allows your target audience to find you in search engines and attract traffic. See my earlier post, “Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog.”

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

The Effective Marketer

NOVEMBER 29, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing By Objectives Objective-Action-Budget In a recent article for the CMO Council’s Newsletter, Nicolas Watkis argues “ Marketers won’t succeed if they don’t have objectives ”. Right on, my friend!

Planning 100

Planning Work Management Marketing Management Effectiveness 100

markempa

JUNE 14, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I read a good article on " What’s Wrong With Social Media For B2B Marketing " by John Miller who also writes the Modern B2B Marketing blog. John lists about 80 of them on his blog. Blogs, podcasts, WOM, etc.)

Social Media 120

Social Media Lead Generation B2B Marketing Social Marketing 120

Industrial Marketing Today

SEPTEMBER 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

markempa

SEPTEMBER 29, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. However, as Krol’s article shows, the telephone shouldn’t stand alone. Read Brians comments, and the article, by clicking here. However, as Krol’s article shows, the telephone shouldn’t stand alone.

Telemarketing 120

Telemarketing Lead Generation Sales Qualified Leads BtoB 120

markempa

APRIL 5, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Reaching Decision Makers | Main | Lead generation with Podcasts » Best Practices in Demand Generation Sridhar Ramanathan, over at the Pacifical Group Blog , just published an article on the best practices demand generation.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Lead Generation Demand 120

The Effective Marketer

SEPTEMBER 20, 2010

Sources for more info on this story are: Creativity Online article, F*ck Smaller. Communicate Good blog post, Invisible Branding. Marketing News article, Marketing Across the Americas (requires login). Blog at WordPress.com. Sometimes going against established “best practices&# may pay off. Make the Logo Disappear.

Work Management 100

Work Management Planning Marketing Management Advertisements 100

markempa

AUGUST 17, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. A lead nurturing program can leverage existing investments that you have made in other marketing tactics such as events, white papers, contributed articles, or any other thought leading content. What can you send via email?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

markempa

NOVEMBER 22, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I think this article does a nice job pointing out some of the most common pay-per-click mistakes and some easy fixes to help convert more clicks into web inquiries.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation B2B Thought Leadership 120

markempa

OCTOBER 31, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Mac McInTosh wrote a helpful article on, " Targeting Your B2B Lead Generation ," that I think provides some good tips and reminders.

Lead Generation 120

Lead Generation Lead Scoring Lead Ranking Generation 120

markempa

AUGUST 30, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. " The result was a special 36-page report with 10 all-new articles (mine included) aptly named "The One Piece Of Advice You Cant Generate Leads Without." " I think youll find it valuable.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

AUGUST 24, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I also passed along this recent article " Closed Loop Marketing " by Greg Anderson. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Work Management 120

Work Management Marketing Management Marketing Automation Services Lead Generation 120

markempa

MAY 8, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. prospecting) for yourself you may want to read the WSJ article, " End of the Cold Call? The article features tools that will aid sales people, entrepreneurs, and professionals with their personal lead generation efforts.

Lead Generation 120

Lead Generation Generation Cold Calling Leads 120

The Effective Marketer

AUGUST 5, 2010

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?

Marketing Budget 100

Marketing Budget Paid Search Agency Planning Work Management 100

markempa

JUNE 28, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Today, his article in BtoB Magazine gives a great summary of his presentation from the roadshow and is worth a read. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Online Lead Generation 120

Online Lead Generation Lead Generation Work Management Marketing Management 120

The Effective Marketer

MAY 10, 2010

A recent article I read on Harvard Business Review, “ Aflac’s CEO Explains How He Fell For The Duck ” made me think about brand messaging and the use of mascots. The article is great because it gives you an insider’s view of how the famous Aflac duck came to being and the challenges Aflac’s CEO had to overcome to get it adopted.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

markempa

NOVEMBER 1, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. In this month’s issue of Target Marketing , I wrote the cover article on " What’s a Lead? This article also emphasizes the critical role that the (often overlooked) phone plays in the lead qualification process.

Lead Generation 120

Lead Generation Sales Qualified Leads B2B Marketing Leads 120

markempa

MAY 13, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Our exchange spawned an article by Bryan Eisenberg over at ClickZ. Our exchange spawned an article by Bryan Eisenberg over at ClickZ. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation ROI Top of Funnel B2B Marketing 120

The Effective Marketer

AUGUST 25, 2009

An interesting article sent to me (thanks, Z.) The article from BBC News UK can be seen here: The Problem With PowerPoint Over the years I’ve read a number of books on effective presentations, listened to podcasts, and attended some presentations and webcasts. No need to raise your hand, we all have been there.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

The Effective Marketer

NOVEMBER 6, 2009

And now with social media, there’s no telling who will be the next United to see its market cap hurt because of a blog post or youtube video. A recent article ( When digital marketing strategies go wrong ) from Revolution Magazine, a UK publication, reviews some of the most interesting social media mishaps. United States License.

Social Media 100

Social Media Work Management Marketing Automation Services Marketing Budget Creation 100

markempa

JULY 5, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I came across an interesting article by Greg Oriancant that explains how some historians believe Jefferson developed his “voice of the people” writing style.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

APRIL 3, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I was recently interviewed on the subject for the article " Reaching the Decision Maker " by Scott Bekker, editor in chief of Redmond Channel Partner magazine.

Lead Generation 120

Lead Generation Generation B2B Thought Leadership Leads 120

markempa

AUGUST 16, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. Fellow e-Book author David Meerman Scott just wrote an article for MarketingProfs.com thats really helpful. Just like blogs and podcasts , e-books are a terrific way to spread ideas, engage conversations and generate demand.

Lead Generation 120

Lead Generation B2B Thought Leadership Generation Leads 120

markempa

AUGUST 23, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Paper Sales Qualified Leads Generation 120

markempa

FEBRUARY 23, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Generation Leads Lead 120

The Effective Marketer

FEBRUARY 15, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Danger of Email Marketing Benchmarks A recent article from BtoB Online about email deliverability reminded me of how dangerous this whole thing of email marketing deliverability numbers can be. United States License.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

markempa

APRIL 6, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. A new article in BtoB Magazine by Karen J. Bannans article examines how John Costigan Cos. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Ideas or tips of the day.

Lead Generation 120

Lead Generation Generation Leads Lead 120

The Effective Marketer

AUGUST 30, 2010

Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Get yours [link] 8 hours ago Good tips for corporate bloggers - "13 Tips for Creating a Top-Ranked Blog" - from @ MarketingProfs [link] 1 day ago Why #MarketingAutomation Projects Fail?

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

The Effective Marketer

SEPTEMBER 27, 2010

2 Responses to Web Prototyping With PowerPoint Dan Moser says: September 28, 2010 at 7:01 am Hi, Thanks for mentioning Justinmind , and congratulations for your article. Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Work Management Effectiveness Marketing Budget Creation 100

markempa

JUNE 21, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. I’m delighted to tell them that it all started with my blog. A number of bloggers I know have become or are in the process of becoming published authors after starting a blog. His Professional Marketing Blog is good too.

Lead Generation 120

Lead Generation B2B Sales Generation B2B Thought Leadership 120

markempa

JANUARY 23, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. « Improve your online sales lead tracking | Main | The Lead Generation Advantage for Small Businesses » Marketing Spend Shifting to Below-the-line This article is a little hard to read if you arent up on buzzwords.

Lead Generation 120

Lead Generation Budget Management Spending B2B Marketing 120