Webbiquity

JULY 6, 2010

These are the posts that readers have “voted&# as the best by their traffic so far. Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009. How to Write an Effective Business Blog. The One Effective Use of Facebook for B2B Marketing. Share this on Facebook.

RFP 100

RFP Paid Search Agency Advertising Agencies Digg 100

Convince & Convert

JULY 16, 2013

Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. Honestly, I do not know if the Analytics Effect objectively exists, but I have reason to suspect it might. Image via BigStockPhoto.com.

Click Rate 146

Click Rate Social Media Conversion Rate Marketing Analytics Tools 146

The Effective Marketer

MAY 10, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Taming Your Brand Mascot From Tony The Tiger, Trix Rabbit and Energizer Bunny to Ronald McDonald and even John McCain (?!) The duck has 165,000 facebook fans in the US. United States License.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

KoMarketing Associates

JULY 1, 2014

Last week we wrote a best practice guideline for a client, on how to acquire quality links in today’s SEO environment. In preparation, I wanted to review a history of changes and shifts we’ve experienced and also validate, through third party and search-specific references, why we recommend certain tactics and best practices.

Link Building 120

Link Building Paid Content Google Advertorials 120

ClearVoice

MARCH 8, 2022

The takeaway here is that this article could have encompassed hundreds of women who’ve influenced content marketing. Amy’s content efforts don’t necessarily run to her own creation of blogs or articles (though she has written and posted on her website ). Kay Hsu , head of Creative and Design, Partnerships Marketing at Facebook.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

markempa

AUGUST 29, 2007

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 But I’ve heard the audience demographic of the Facebook is now moving from being focused on college kids to becoming a place for adults.

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

ClearVoice

MARCH 7, 2020

Here is an extensive list of social media marketing glossary terms that includes some of the most used phrases within the industry, as well as major platforms, including Facebook, Instagram, and Pinterest. Instagram is a part of Facebook’s family of brands. General social media marketing terms. The platform has 2.4

Paid Content 111

Paid Content Social Media Social Marketing Media 111

Marketing Insider Group

FEBRUARY 21, 2013

I invite you to connect with Liz on Facebook or LinkedIn. I met Liz thanks to her insightful and constructive comments on my Forbes article “ What is Thought Leadership? My 14 th nonfiction book is #Thought Leadership Tweet: 140 Prompts for Designing and Executing an Effective Thought Leadership Campaign.

Thought Leadership 100

Thought Leadership B2B Thought Leadership Work Management Marketing Management 100

SpotMe Blog

JUNE 13, 2023

This list is based on SpotMe’s own experience working with pharma event management companies in the past and includes examples of the best ones. Focus on what you do best, and leave the details to the experts! While planning an event yourself may seem easy, for pharma events, it’s best left to the professionals.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Paid Search Agency 52

Webbiquity

FEBRUARY 14, 2010

These individuals are often the “face&# of their organizations; as they get quoted in press releases and news articles, pen bylined articles, speak at conferences, and talk to industry influencers and prospective customers, their names can become almost as well known as their brands. This Time, It’s Personal.

Work Management 100

Work Management Jigsaw Wikipedia Digg 100

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. The first step to improving digital marketing results is to understand the emerging trends and best practices.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Content Standard

DECEMBER 12, 2018

But Western brands who think they can control these discussions, or influence via Facebook or Instagram, should think again. It’s also the reason why internet giants like Google and Facebook aren’t in China—they advocate free access to information, and don’t allow monitoring of user behavior.

Social Media 97

Social Media Social Marketing Media Peer-to-peer 97

Industrial Marketing Today

JULY 23, 2010

Those punch lines and stereotypes may be amusing but they won’t really help you come up with an effective site redesign. It shouldn’t be an afterthought because retrofitting SEO after the redesign is typically not very effective and usually costs more. Instead of taking sides, I say use it to your best advantage.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

SEPTEMBER 3, 2010

What is effective content marketing? Content marketing does not mean churning out white papers, case studies, articles, blog posts, podcasts and webinars for the sake of putting out content. How effectively you employ this content makes the difference in the outcomes you achieve.”

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

SEPTEMBER 20, 2010

Business blogs for lead generation Even though business blogging is not widely used in B2B marketing and especially in industrial marketing, it can be very effective as a tool for lead generation. Here we are defining size as the number of published articles on a business blog at a given point in time.

Lead Generation 60

Lead Generation Business Blogging Lead Scoring Lead Ranking 60

Industrial Marketing Today

AUGUST 10, 2010

I don’t deny that effective SEO does take experience, expertise and time to produce results. Did you find this “how to” article helpful? webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing.

Business Blogging 60

Business Blogging Optimization Web 2.0 Business 60

Ambal's Amusings

FEBRUARY 18, 2010

"Go Where Your Best Prospects Spend Their Time" Ardath Albee's Bio. Her company Marketing Interactions helps companies with complex sales and quantify marketing effectiveness by using interactive e-marketing strategies driven by compelling content. Consider these five steps for determining the best way to get found: 1.

Demand Generation Agencies 100

Demand Generation Agencies Paid Search Agency Emarketing Inbound Marketing 100

Buzz Marketing for Technology

FEBRUARY 27, 2009

Wiley contacted me about becoming an author and after some back and forth on the title of the book we settled on Facebook Marketing for Dummies (due out in the fall). I recruited long time college friend (who reconnected with me in Facebook!) and a general tendency to speak in 140 character phrases! Seemed like a good one two punch!

Enterprise Management 100

Enterprise Management Demand Generation Agencies Network Marketing Buzz 100

Webbiquity

MAY 30, 2010

From social media cartoons and contextual advertising gone wrong to dysfunctional agency-client relationships and the best (and worst) online ads, here are some of the most amusing, creative and remarkable blog posts and videos of 2009. 14 hilariously effective online campaigns by iMedia Connection. Share this on Facebook.

Social Media 100

Social Media Social Marketing Paid Search Agency Advertising Agencies 100

Online Marketing Institute

DECEMBER 1, 2010

Facebook Events Facebook doesn’t have the most elegant option for managing events, but it can be effective. If your event or organization does not have a Facebook presence, just set up your event in Facebook Events and invite all your friends. It’s a year old but the information is still useful.

Social Media 40

Social Media Event Marketing Social Marketing B2B Marketing 40

Industrial Marketing Today

JULY 20, 2010

That is why the headline “The Creativity Crisis” in a recent article from Newsweek caught my attention. According to the article, the Creativity Quotient (CQ) among American children has been in a steady decline since the early nineties. Next, solution-finding: which ideas were the most effective, cheapest, and aesthetically pleasing?

Creativity 60

Creativity B2B Marketing Lead Ranking Lead Scoring 60

Industrial Marketing Today

MAY 14, 2010

I have seen this application being used very effectively by metal building manufacturers to help their customers choose the right color combination for roof, wall and trims. Community/Customer forums – forums have been around a lot longer than social media and have proven to very effective for engaging the engineering community.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Ambal's Amusings

MARCH 18, 2010

Her company Marketing Interactions helps companies with complex sales and quantify marketing effectiveness by using interactive e-marketing strategies driven by compelling content. The best example I’ve seen documented recently is from Junta42. "Best viral campaigns show real thought leadership." Adam Needles.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Atomic Reach

JANUARY 3, 2019

His efforts at promoting best practices for content marketing were recognized in 2014 when he was awarded the John Caldwell Lifetime Achievement Award by the Content Council. Currently, among other initiatives, Pulizzi fundraises for the Orange Effect Foundation. Find him on Twitter & LinkedIn. Find him on Twitter & LinkedIn.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Industrial Marketing Today

SEPTEMBER 27, 2010

Steve Woods said it best when he wrote in his blog post , “As the emphasis on face-to-face interaction as a way to build trust decreases in lieu of other ways of building trust, the need to be “in the field” also decreases.” I agree with you that sales must adopt social media in order to be more effective these days.

Social Media 60

Social Media Social Marketing Media Planning 60

Convince & Convert

SEPTEMBER 14, 2010

If we can reliably identify a person across Twitter, Facebook, YouTube, Yelp and elswhere, we can then segment not only for the demographics of the consumer in question; we can tailor content for the mode they are in where we reach them. That’s the old-school marketing to which I think you refer — and another article we need to write.

Social Media 123

Social Media Work Management Marketing Management Media 123

Online Marketing Institute

JUNE 30, 2009

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community? Submit guest post ideas to rburnes[at]hubspot[dot]com.

Blogger 40

Blogger RSS Inbound Marketing Internet Marketing 40

Convince & Convert

JUNE 17, 2010

By far and away it has been our best means of getting our story out, and capturing business. Consider the Followers-Per-Tweet Equation [link] [link] webcopywriter Is Your Twitter Addiction Paying Off [link] [link] indiebusiness Good article – [link] Takeaway: Twitter is about interacting with people in pursuit of definable goals.

Twitter 125

Twitter Paid Content Paid Search Agency PR 125

Convince & Convert

APRIL 28, 2010

In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Also, perhaps your potential Mass Influencers aren’t already fans of yours on Facebook.

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. Too often, the humanization part gets overlooked in an effort to create a “user-generated video contest widget that we’ll launch on Facebook with support from Ustream.&# It’s not hard, it’s complicated.

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Online Marketing Institute

JULY 9, 2009

skip to main | skip to sidebar Strategic Guy Timely views and best practices in the world of technology public relations Sunday, April 12, 2009 Three Phases of Social Media Maturation At Strategic Communications Group (Strategic) weve been through the cycle. April 13, 2009 12:55 PM Axel Schultze said. There is now a baseline.

Social Media 40

Social Media Media Budget Programs B2B Thought Leadership 40

Dahle Communication

JANUARY 5, 2010

I wasn't quite sure how much I was going to be able to spend posting articles or what I would talk about all of those times. They are not the top ten in views or comments, but what I feel are the 10 bests posts. Macworld 2009 Keynote - Minus Steve Jobs - All of us know how good of a public speaker Steve Jobs is.

Storytelling 44

Storytelling Facebook Twitter Tagging 44

The ROI Guy

FEBRUARY 15, 2011

The Social Media ROI Calculator and related ROI research / articles and best practices can be found at: [link] Posted by Tom Pisello at 10:30 AM Email This BlogThis! Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. Latest Research.

ROI 40

ROI Social Media Marketing Budget Budget Programs 40

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Metadata

OCTOBER 25, 2023

In 2009, you would see significant ROI from outbound email alone. That means incorporating paid social on LinkedIn, Facebook, TikTok and whatever’s next. That’s what the balance of this article is about. Have your best product expert give a quick demo. The party is over for a single-channel approach, though.

Advertising Channels 98

Advertising Channels Paid Social Agency Ideal Customer Profiles B2B 98

WebMarketCentral

DECEMBER 9, 2009

What's the best method for approaching social media marketing? What tools are available for cost-effectively monitoring brand conversations across social media sites? Discover the answers to these questions and others here in more of the best blog posts and articles about social media marketing so far this year.

Social Media 20

Social Media Social Marketing Web 2.0 Forrester 20

The ROI Guy

FEBRUARY 4, 2009

Wednesday, February 04, 2009 How TCO is a common sense sales and marketing Tool for Today’s Chaotic Economy My friend and board member Bill Kirwin, original father of TCO analysis with Gartner, put it best when he wrote this article for us on the power of using TCO as a sales and marketing advantage to win deals in these tough economic times.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40