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SalesFusion Combines Online and Offline Marketing with CRM

Customer Experience Matrix

The email features cover all the basic requirements: template-driven personalized messages, universal and campaign-level exclusion rules, and both static and dynamic list definitions. It merged in 2007 with online forms vendor AxiomFire and assumed its current name in January 2009. SalesFusion is now expanding its direct sales efforts.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Android Mobile 2.0 Affect recommended an integrated campaign that combined social media, online video, an online sweepstakes and in-person events. That’s what Kinaxis , an Ottawa-based supply-chain software company, did.

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Litmus Behind the Scenes: Managing our Remote Engineering Team

Litmus

Around August 2009, I was living 30 minutes away from my job at the time. I run half of our software engineering group at Litmus. Specifically, our team is responsible for all the customer-facing web properties, including full-stack web apps and APIs, most of them built with Ruby on Rails. I eased into remote work.

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30 Women Shaping B2B Tech Marketing

SnapApp

We're seeing a huge shift from impersonal, irrelevant marketing to deeply customized interactions with brands at scale using bots and highly personalized messaging. B2B buyers expect the same great experiences in their professional buying journeys that they get in their personal/consumer ones. Asia Matos. DemandMaven | Founder. .

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30 Women Shaping B2B Tech Marketing

SnapApp

We’re seeing a huge shift from impersonal, irrelevant marketing to deeply customized interactions with brands at scale using bots and highly personalized messaging. B2B buyers expect the same great experiences in their professional buying journeys that they get in their personal/consumer ones. Asia Matos. DemandMaven | Founder.

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B2B Marketing ROI

Online Marketing Institute

Written by Adam Blitzer June 16, 2009 at 5:38 pm Posted in Design , Marketing Strategy SpamAssassin Rules and what they Mean for your Emails leave a comment » For the past several years I have been following SpamAssassin’s rule set and I am always amazed by how many seemingly innocuous things (e.g. Clarity gets the point across.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

The point of tracking software isn’t to determine how many tweets were sent mentioning a company, it’s to figure out what those tweets say, and what the business ramifications are. Too often, standard charts and graphs included in software are just that, standard. They provide numbers, not insights. No problem.