Online Marketing Institute

AUGUST 14, 2011

Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Online Marketing Institute

NOVEMBER 8, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

SEPTEMBER 8, 2010

The Open Graph API was a giant leap past that. I think Myspace is a great case study but I don’t think FB has learned from the mistakes. It grew to accommodate other activities – interactive gaming, quizzes and status updates — but always, connectivity has remained its central purpose. Cutting edge.

Paid Content 136

Paid Content Facebook Paid Search Agency Advertising Agencies 136

Online Marketing Institute

OCTOBER 1, 2010

Managing these multiple login systems from all these social networks is cumbersome due to changing APIs, protocols. Opportunity for increased engagemen t as users can quickly identify which one of their friends has also visited that same website and interact with them. OAuth is being used by Facebook, Twitter, LinkedIn, and others.

Social Networks 40

Social Networks Enterprise Management Marketing Websites Work Management 40

Online Marketing Institute

NOVEMBER 4, 2010

The following five case studies lend insight into how B2B marketers can use social media to generate leads, create specialized communities, improve SEO, become knowledge sources, and strengthen marketing campaigns. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40