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10 Hottest Topics in B2B Marketing for 2009

B2B Marketing Zone Posts

One of the really cool things about the B2B Marketing Zone and Browse My Stuff is the ability of the system to determine hot topics or trends based on the content that is being brought together in topic hubs. Using the system, we found that these are the hottest topics in B2B Marketing for 2009. May 28, 2009. Social Media.

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LeadMD’s Justin Gray Reveals 3 Components to Maximizing Marketing ROI, Industry Trends of the Future and More

Adobe Experience Cloud Blog

by Jason Miller Here at Marketo we are very excited about our upcoming 2012 Global User Summit. Gray: I founded LeadMD in 2009 to help businesses generate and manage leads better through marketing automation processes and technology. Creating an analytic model that will measure success should be the first step organizations take.

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Women’s History Month: 12 Influential Women in Content Marketing You Need to Know

ClearVoice

This trend is terrific for the industry. ’ Amy launched her own business backed by plenty of experience; she was once a former contributor to, and Facebook Community Manager for, the Social Media Examiner, and as director of content development for Anthony Robbins Cos. Ann Handley , chief content officer, MarketingProfs.

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19 Unmissable B2B Marketing Blog Posts

Adobe Experience Cloud Blog

Since our first entry in August of 2006, the Marketo team has published nearly 300 posts read by hundreds of thousands of marketers seeking to step up their b2b marketing game. We dug into our web analytics to pull out your favorite content on lead nurturing , social media marketing , demand generation and all topics in between.

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Demand Generation Tips: Thought Leadership With Sean Donahue of MarketingSherpa

Adobe Experience Cloud Blog

Second, B2B marketing requires you to have healthy balance between creativity and analytical ability, strategic thinking and tactical expertise. That means keeping close tabs on industry trends and customer and prospect concerns, and creating relevant content that addresses those trends and concerns in a timely manner.

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ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Ambal's Amusings

We also ask for their suggestions on recommended reading resources to keep abreast with latest trends in their industry. Marketo's Modern B2B Marketing. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. B2B Lead Generation Benchmark Study 2009. via Beth Harte).

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Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. In this post I want to focus on the trends in Marketing Automation for 2010. These are the trends that are mentioned most often: Improved ROI & Reporting. Integration of Social Media, Inbound Marketing and Marketing Automation. Maria Pergolino , Sr.