Webbiquity

FEBRUARY 14, 2010

The company’s original focus was on web analytics. It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. This has made the marketing funnel longer, and the actual sales process shorter. Proper lead nurturing has become critical, which is where marketing automation systems come in.

Manticore 100

Manticore Marketing Automation Services Lead Generation Marketing Automation 100

Adobe Experience Cloud Blog

JUNE 12, 2009

After July 2009, you can create Custom Fields on Campaign Member Records.   This needs to be improved though, as this feature cannot be used in mass emails or workflows (so a nurturing email sent by Salesforce.com could not arrive from a selected email). Chart Analytics 2.0:   N ew chart types: donut and funnel. .

Features 48

Features Salesforce.com Top of Funnel Landing Pages 48

LeadSloth

JANUARY 12, 2010

2009 was the year in which Marketing Automation really took off. The need for new analytical skills. Manager, Inbound Marketing, Marketo. An attached CRM system can kick the records back into a marketing automation system’s lead nurturing program and alert the assigned sales rep if the leads become active.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100