Webbiquity

FEBRUARY 23, 2010

Discover the answers to these questions and others here in the final batch of the best articles and blog posts on business blogging from 2009. Not surprisingly, resource posts and techniques for solving specific, common problems top the list of how to make your content spread. 5 outstanding corporate blogs by iMedia Connection.

Business Blogging 100

Business Blogging Tips Business Best Practices 100

LeadSloth

MARCH 15, 2009

Email Analytics. Integrating web & email analytics for better conversion. Leveraging user-generated content. Tags: Email Marketing Landing Pages & Forms database segmentation email analytics email testing events landing page optimization marketingsherpa personalization. Combining List- and Trigger-Based Campaigns.

Landing Pages 100

Landing Pages Multi-Channel SMS Trigger Marketing 100

Parse.ly

APRIL 6, 2020

When we created Parse.ly, we made a bet on a new era of content. Digital content — rather than being an afterthought for some businesses — is now the primary way humans are finding and sharing information at scale. Weekly traffic to content for Parse.ly Making Content Conversions free. can do to help.

Paid Search Agency 52

Paid Search Agency Traffic Conversion Companies 52

Navigate the Channel

AUGUST 7, 2023

Houzz, founded in 2009 by Adi Tatarko and Alon Cohen, started as a platform aimed at connecting homeowners with interior designers and home improvement professionals. Insights and Analytics Houzz’s analytics tools provide valuable insights into consumer behavior, product performance, and user interactions. What is Houzz?

Social Media 65

Social Media Social Marketing Product Ad Building 65

The Effective Marketer

AUGUST 30, 2010

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking Marketing Content That Sells When talking with lead nurturing and marketing automation vendors they all make it seem very easy. Who’s going to write all that new content? But why the focus on content?

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

ClearVoice

APRIL 20, 2021

So many aspects of SEO rely on content these days. If you want non-branded organic visits, content is going to be your number one traffic driver. While local SEO relies on its own set of tactics and strategies, it can also be grounded in content, just like SEO for any other non-local business. Google My Business.

SEO 90

SEO Content Click Rate Ideal Customer Profiles 90

B2B Marketing Zone Posts

OCTOBER 6, 2009

September 2009. Deconstructing Twitter: Analytics for Reach and Impressions - B2B Marketing Savvy , September 10, 2009. Six Steps to a Successful Small Business Content Marketing Strategy - Content Marketing Today , September 4, 2009. SEO Best Practices and All That - WebMarketCentral , September 15, 2009.

Social Media 40

Social Media B2B Marketing Ideal Customer Profiles Market2Lead 40

B2B Marketing Zone Posts

DECEMBER 9, 2009

This technique was also used to generate the Hot Trends in B2B Marketing for 2009. Top 80 Posts - December 1, 2008 to November 30, 2009. How to Create a Social Media Marketing Strategy - WebMarketCentral , March 24, 2009. PR Meets Marketing , February 16, 2009. 42+ Social Media Marketing Tools - Junta 42 , June 2, 2009.

B2B Marketing 40

B2B Marketing B2B Thought Leadership De-duplication B2B 40

Content Standard

NOVEMBER 2, 2018

But the more brands take advantage of social platforms to interact with customers, the more content is competing for user attention on a daily basis. ” These changes meant that content marketing teams now have to work even harder to cut through the noise and engage with social media followers.

Social Media 110

Social Media Media Word of Mouth Content 110

B2B Marketing Zone Posts

DECEMBER 7, 2009

One of the really cool things about the B2B Marketing Zone and Browse My Stuff is the ability of the system to determine hot topics or trends based on the content that is being brought together in topic hubs. Using the system, we found that these are the hottest topics in B2B Marketing for 2009. May 28, 2009. February 16, 2009.

Demand Generation Agencies 40

Demand Generation Agencies B2B Marketing B2B Thought Leadership Planning 40

Customer Experience Matrix

DECEMBER 13, 2012

It’s more than three years since my original post about SiteCore’s plans to transform itself from a Web content management system to a platform for cross-channel customer experience management. In other words, SiteCore has been steadily executing on the strategy they described in 2009.

Enterprise Management 120

Enterprise Management Work Management Marketing Management Marketing Automation Services 120

Webbiquity

JANUARY 10, 2010

How can you utilize rich media ads to take advantage of the coverage provided by Google’s content network? Emel Mutlu steps through the benefits of and process for creating rich media AdWords ads for display across Google’s content network. Rich Media and Video templates in display ad builder by Inside AdWords.

Adwords 100

Adwords Tips PPC Tactics 100

Webbiquity

APRIL 14, 2010

Lee Munroe offers a helpful to-do list before launching a new website, taking care of tasks such as optimizing titles and meta tags, proofreading, checking the site in different browsers, double-checking all links and installing analytics. Must-have features your website is missing by iMedia Connection. 10 Great B-to-B Sites by BtoB Magazine.

Landing Pages 100

Landing Pages Design Microsite Tips 100

ClearVoice

MARCH 8, 2022

When I first took on this assignment to find — and write about — influential women in the content creation/content marketing world, my first thought was: “Eh, piece of cake.” Plus, women who head up content marketing and creation efforts are in a great position to create messaging for, and engagement with, other women.

Work Management 52

Work Management Paid Search Agency Content Marketing Planning 52

B2B Marketing Directions

AUGUST 1, 2021

So, many B2B marketers are now both producers and consumers of survey-based content. Whether they are acting as producers or consumers, marketers need to be able to evaluate the quality of research-based content resources. The following chart provides an amusing example that illustrates why this principle matters.

Customer Surveys 52

Customer Surveys Correlation Demand Generation Agencies Demand Generation 52

Online Marketing Institute

AUGUST 14, 2011

Why are social analytics so important? link] Research Report: A Framework for Social Analytics | Thought Experiments [.] After interviewing nearly 40 experts and working with Charlene Li and a bit of help from myself, she’s found six distinct use cases (see compass below) on how companies are measuring using these new toolsets.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Webbiquity

MAY 20, 2010

Beyond standard content like case studies and white papers, what other information formats work best for b2b lead generation and nurturing? Need Content? There’s no magic to linking to a YouTube video, but want to know how to link to a specific point, by minute and second, in a video? What exactly is “Web 3.0?&#

LEADSExplorer 100

LEADSExplorer Resources Best Practices Paid Search Agency 100

Parse.ly

SEPTEMBER 24, 2019

website with a spiffy brand refresh and a new and improved Content Library. Our blog is next on the list for a facelift so next time you visit, you may see our content in a new context. So we decided to rewind a decade to 2009 and offer a glimpse of where we came from – and where we are now. University Partners.

Brand Identity 40

Brand Identity Branding Startups Domain 40

The Point

APRIL 26, 2017

The event has transformed since 2009, when the customer party fit (literally) onto a suburban restaurant patio. The last two decades have seen a sea change in B2B marketing, much of it driven by data, analytics, and advances in marketing technology. good content, and solid creative. Watch out: Branding is making a comeback.

Marketo 154

Marketo Account Based Marketing Advertising Agencies Paid Search Agency 154

Oktopost

MARCH 21, 2019

In 2009, Twitter made it possible to search via hashtags, which meant anyone could find accounts to follow or participate in conversations via hashtags. These days, everyone knows how useful hashtags are in finding relevant content. On the flipside, content producers who misuse hashtags struggle with having their content ignored.

Twitter 134

Twitter Linkedin Facebook Ideal Customer Profiles 134

The Effective Marketer

FEBRUARY 22, 2011

The list is not all inclusive and depending on the focus of your blog you may have to search for that specific plugin elsewhere, but it seems there is an agreement that at minimum you need some kind of SEO and Analytics plugin, and if your blog has enough traffic, a cache plugin is justified. Let us know! United States License.

Planning 100

Planning Work Management Marketing Management Marketing Automation Services 100

Customer Experience Matrix

JUNE 27, 2013

That frankly didn’t take much insight, but I’ll brag a bit more about having pegged Adobe as needing to add marketing automation as far back as this post in 2009 and again in 2010. Adobe obviously has a leadership position in content creation, although I’ve never felt that does much good in selling customer management systems. (To

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Marketing Automation Marketing Management 120

Onalytica B2B

JANUARY 8, 2019

I also began working with CRM systems to enable database marketing efforts and lead results analytics. In 2009 I dove headlong into working with Eloqua and Salesforce and at that point I was hooked on designing demand generation workflow and measuring results. I love what I do and working with other B2B marketing pros.

Marketing Budget 108

Marketing Budget Budget Programs Demand Generation Agencies Work Management 108

Industrial Marketing Today

AUGUST 24, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Content Creation Made Easy by Achinta Mitra on August 24, 2009 in Content Marketing , Industrial Marketing Blog Are you struggling with creating content? Content creation doesn’t have to be hard. For example, “content creation.”

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

The Effective Marketer

JANUARY 11, 2010

With so many options out there, having some kind of analytical basis to back your final choice can help get approval for the new system. The Vendor Selection Matrix I created an Excel file to consolidate all info from the vendors we selected so that we could do an analytical evaluation. You get the point. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Marketing Budget 100

Outgrow

FEBRUARY 28, 2024

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. Marketing AI-driven analytics and personalized targeting strategies are transforming modern marketing. Your interactive content is ready to go! With 61.4%

Statistics 52

Statistics Outgrow Resource Management Work Management 52

markempa

NOVEMBER 14, 2005

« Winning the Complex Sales Cycle with Thought leading Content | Main | Embattled CMOs share strategies to improve marketing influence » Google Makes Web Analytics Free but will it help your lead generation? Google (web) Analytics is now free for websites that have less than 5-million page views.

Lead Generation 120

Lead Generation Analytics Generation Google 120

Outgrow

FEBRUARY 25, 2024

In 2009 , a team of scientists at Northwestern University made sports journalism history with Stats Monkey , a program that could write news stories without human help. Marketing AI-driven analytics and personalized targeting strategies are transforming modern marketing. Your interactive content is ready to go! With 61.4%

Statistics 52

Statistics Outgrow Resource Management Stats 52

Atomic Reach

JANUARY 3, 2019

This is where content marketing comes into play. Content Marketing allows brands to speak to you while coming across as authentic, empathetic, and dedicated to connecting with you. For the foreseeable future, content will remain as king. For the foreseeable future, content will remain as king. Through j effbullas.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Convince & Convert

JULY 16, 2013

Call it the Analytics Effect: People get so hooked on cheap-and-abundant data from sources like Google Analytics that they ignore useful data from other sources. Honestly, I do not know if the Analytics Effect objectively exists, but I have reason to suspect it might. Image via BigStockPhoto.com.

Click Rate 146

Click Rate Social Media Conversion Rate Marketing Analytics Tools 146

The Effective Marketer

MAY 3, 2011

53% of Customer Intelligence professionals (those who own the customer data and are responsible for customer analytics) consider themselves as technology leaders while 47% said they were technology followers. Marketers as Technologists According to Forrester’s research, data driven marketers are divided about technology investments.

Work Management 100

Work Management Marketing Management Planning Marketing Automation Services 100

Industrial Marketing Today

JULY 23, 2013

Remember this rom-com from 2009? This is only a content summary. Visit my website for more content on industrial marketing.]. Despite the critics giving it mixed reviews, it went on to gross $219.1 million worldwide. A hit movie for sure. Sometimes I feel the same way [.]. Please click on the headline to read the full article.

Lead Generation 60

Lead Generation Marketing Leads Generation Leads 60

The Effective Marketer

JUNE 23, 2009

SEO Tactics : He did a great job at distilling tactics into byte sized advice that we can all use for link building, content creation, and domain names. They always have great content based on lots of testing they’ve done and publish their results frequently. It doesn’t matter if you have great keywords if you lack the other elements.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Industrial Marketing Today

JUNE 29, 2010

That’s a shame and here’s why — among the top ten in Interbrand’s Best Global Brands 2009 , IBM was listed at #2, Microsoft, GE and Intel at number 3, 4 and 9 respectively. As marketers, we need to shorten the industrial buy cycle by producing marketing content that is relevant and tailored to the prospect’s stage on the buy cycle.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Ambal's Amusings

NOVEMBER 12, 2010

Measuring ROI on content marketing is not straightforward; that is why most firms put measurement on the back burner. We asked our panel of B2B marketing experts "How can B2B marketers measure return on investment (leads generated, market awareness etc) for the money/effort spent on creating and marketing content?

ROI 100

ROI Top of Funnel Work Management Marketing Management 100

Contify

JUNE 11, 2020

We received feedback that case studies have valuable information but is often inconvenient to share it with colleagues because of a form to be filled out to read the contents. Leading predictive analytics company adds real-time business opportunities to its enterprise software suite using Contify’s News Feed APIs. Announcements.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Curation 52

The Effective Marketer

JULY 12, 2009

Go to Juice Analytics website and download their free add-on to Excel that cleans up charts for a professional look. This entry was posted on Sunday, July 12th, 2009 at 8:15 pm and is filed under Communication. I hope the resources I listed will help you create better charts and presentations. United States License.

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100