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B2B Lead Generation Blog: New Book on Corporate Blogging

B2B Lead Generation Blog

will post a review on Amazon soon. will post a review on Amazon soon. Jill Konrath: Selling to Big Companies Jill Konrath: SNAP Selling: Speed Up Sales and Win More Business with Todays Frazzled Customers Josiane Chriqui Feigon: Smart Selling on the Phone and Online: Inside Sales That Gets Results Michael W.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. “The efforts have resulted in huge increases to traffic on our website (142%) and blog (308%) resulting in over 1,400 leads coming in to our sales team.&#

B2B Lead Generation Blog: Podcast: What Sales Really Needs From Marketing

B2B Lead Generation Blog

« Budget Wars: Sales & Finance vs Marketing | Main | Podcast: Use Feedback to Boost Lead Generation » Podcast: What Sales Really Needs From Marketing John Jantsch, small business marketing expert and author of Duct Tape Marketing recently interviewed me and sales expert Jill Konrath, author of Selling to Big Companies about what sales really needs from marketing.

5 Proven Strategies for B2B Social Media Marketing

delicious b2bmarketing

Generate Leads There are two types of marketing departments — those that are cost centers and those that bring in leads and sales. The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. “The efforts have resulted in huge increases to traffic on our website (142%) and blog (308%) resulting in over 1,400 leads coming in to our sales team.&#

B2B Lead Generation Blog: Teleseminar on Selling to BIG Companies with Jill Konrath

B2B Lead Generation Blog

« The halo effect and lead generation | Main | Macs Tasty Recipe for Lead Generation Success » Teleseminar on Selling to BIG Companies with Jill Konrath The biggest challenge most of us with a complex sale face is getting access to executives, especially those in BIG companies. As a result, traditional sales prospecting techniques simply dont cut it anymore. Does it work?

B2B Lead Generation Blog: Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott

B2B Lead Generation Blog

« 10 Lead Generation (Prospecting) Tips for Sales People | Main | The Physics of Trigger Events for Lead Generation » Podcast: The New Rules of Marketing & PR Interview with David Meerman Scott Before the Internet and social media tools, companies could only communicate through the filter of advertising or media ink placed by a PR firm. But fortunately the rules have changed.