Online Marketing Institute

NOVEMBER 8, 2010

The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. For a niche community, that’s a feat.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

JUNE 2, 2010

The real genius (or ruin) of Facebook’s Open Graph API is that it makes our interpersonal relationships as available as air (as Charlene Li predicted 18 months ago). Instead of relying on Amazon or Netflix’s algorithm to tell you what book or movie you might enjoy, you can rely on the opinions of your friends.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Online Marketing Institute

NOVEMBER 4, 2010

The Supply Chain Expert Community launched in August 2009 and is home to 3,620 members and counting. From 2008 to 2009, Kinaxis saw a 270% increase in web traffic to Kinaxis.com and a 320% increase in conversions (customer leads), as a direct result of introducing the community. MTV Launches Interactive Visualizatio.

Social Media 40

Social Media Enterprise Management Social Marketing Work Management 40

Online Marketing Institute

NOVEMBER 2, 2010

She says that PayPal simply can’t know all of the potential APIs and feature requests its developer community wants and needs in order for them to build applications and products on its platform. Google Introduces API Console 5 Website Designs That Blew Us Away [. MTV Launches Interactive Visualizatio. Interesting.

Social Media 40

Social Media Enterprise Management Social Marketing B2B Marketing 40

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. That’s huge. Facebook is the official passport of the Web. And I still feel that way.

Social Media 167

Social Media Facebook Paid Content Marketing Websites 167

Convince & Convert

AUGUST 3, 2010

Facebook’s opening of the API to searches (and the subsequent inclusion of Facebook content in Google, Bing, Yahoo search results) blunts the historical searchability advantage of Web pages. That’s huge. Facebook is the official passport of the Web. And I still feel that way.

Facebook 167

Facebook Marketing Websites Paid Content Social Media 167