The Effective Marketer

MARCH 10, 2011

Is almost like a virtuous cycle, where money goes to marketing software vendors, who use it to build better products and educate the market, which then learns about the benefits of such solutions, purchase those solutions, and publicize it themselves and pay those vendors for services. United States License. United States License.

Work Management 100

Work Management Marketing Management Marketing Automation Services Hubspot 100

The Effective Marketer

FEBRUARY 15, 2010

Analyze the results you get by segment (geography, products purchased, industry targeted, job titles, etc.) Analyze the results you get by segment (geography, products purchased, industry targeted, job titles, etc.) Focus on the 3 to 5 key metrics for your email marketing program and the rest will follow. United States License.

Advertising Benchmark 100

Advertising Benchmark Work Management Marketing Management Planning 100

LeadSloth

JANUARY 12, 2010

2009 was the year in which Marketing Automation really took off. Steve Woods , CTO, Eloqua. Social networks like Facebook and Linkedin will start to face customer defections as their networks get bogged down with marketing spam. See also her recent blog post Five B2B Marketing Surprises From 2009.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100