Webbiquity

FEBRUARY 14, 2010

Although the improved UI is the big change, the new version also adds integration with SalesForce.com for AdWords campaigns and improved lead generation capabilities. It competes with vendors such as Marketo , Eloqua , Marketbright and Genoo. Note: this post was originally published on the WebMarketCentral blog in November 2009.

Manticore 100

Manticore Marketing Automation Services Lead Generation Marketing Automation 100

Online Marketing Institute

JULY 31, 2009

Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I would put the lead management automation crop here: Eloqua, Loopfuse, Manticore Technologies, Market2Lead, Marketo, and Vtrenz. Reverse IP look up appears to be the new thing here.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40

LeadSloth

JANUARY 12, 2010

2009 was the year in which Marketing Automation really took off. Steve Woods , CTO, Eloqua. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. See also her recent blog post Five B2B Marketing Surprises From 2009. Matthew Quinlan , VP Field Operations, Loopfuse.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Sales Management Automation 100