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What Makes a Great Creative Brief? « The Effective Marketer

The Effective Marketer

And, if you’re interested in looking at some different formats for creative briefs, check out this blog post on creative brief template review. This entry was posted on Friday, January 7th, 2011 at 9:05 am and is filed under Content Marketing , Marketing Planning. You can follow any responses to this entry through the RSS 2.0

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

Just because a vendor has a great way to create dynamic content for newsletters, it won’t matter if you don’t usually send out newsletters. Excel Template for vendor comparison: you can download and use my template as a starting point. You get the point. United States License. United States License. United States License.

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Best of 2009 (So Far): AdWords Tips and Tactics, Part 2

WebMarketCentral

How can you utilize rich media ads to take advantage of the coverage provided by Google's content network? Which AdWords reports are the most critical, and how you can take full advantage of the information they provide? How is AdWords Quality Score calculated, and how can you improve that score in your campaigns?

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Email Design Review Gallery « The Effective Marketer

The Effective Marketer

Sure, our email marketing software has some canned templates but they are very bland. Design #5 Email Sender: MarketingProfs Email Title: How Businesses are Marketing with Facebook and Twitter What I Like: Really great color combination makes it easy in the eye. So I decided to create one and share with you. United States License.

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Best of 2009 (So Far): SEO Guidance, Part 3

WebMarketCentral

Among his conclusions: more content helps. He closes with advice on where to begin, and the missions of an SEO including a clear understanding of goals up front and collaborating with developers and writers to optimize content. It's very difficult for small websites to outrank large ones, particularly for highly competitive phrases.

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The Recession is Here - Time to Become an Eco-Marketer

Anything Goes Marketing

During my research, I stumbled upon a great article by the Canadian Marketing Blog called " 2009 B-to-B Demand Creation Trends " eh (Canadian joke). Don't miss these great opportunities to build marketing content. Use social media techniques such as Twitter and YouTube to maximize the effect of your webinars, videos and white papers.

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Getting the most out of conferences and events « The Effective.

The Effective Marketer

How to Take Notes for Learning I suggest you take a piece of paper (or use MS Word, Evernote, our iPad, it doesn’t matter) and create a template to use at every single session you plan on attending. Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!