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Manticore VII Marketing Automation and Lead Generation Released

Webbiquity

Although the improved UI is the big change, the new version also adds integration with SalesForce.com for AdWords campaigns and improved lead generation capabilities. The company’s original focus was on web analytics. This has made the marketing funnel longer, and the actual sales process shorter.

Manticore 100
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Marketing Automation Trends for 2010

LeadSloth

2009 was the year in which Marketing Automation really took off. The need for new analytical skills. David Raab , Raab Associates & author, Raab Guide to Demand Generation Systems. The vast majority of leads generated on a website never have a meaningful conversation with a sales rep. Demand Generation?