Influencers: the key to content marketing
Biznology
OCTOBER 12, 2017
I recently had the pleasure of participating in a B2B digital marketing forum hosted by The Conference Board and led by Mike Moran and Tim Peter. In B2C marketing, this is done by hiring popular people to subtly endorse your product, primarily in social media. How do do B2B influencer marketing. It’s just hidden from them.
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