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The Key to Social Media Success is Just 2 Letters | Integrated.

Convince & Convert

Just 2 Letters The difference between “selling” and “helping” is only two letters, but the gap is in reality, much larger. The best – and most effective – social media programs aren’t based on promotions and message distribution. Instead, they revolve around removing friction and uncertainty for potential or current customers.

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50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity

going to YouTube and running a search or clicking around the featured or related videos). What to do? Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. Social Media Strategy and Best Practices. Social Media Strategy and Best Practices.

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Top 47 B2B Marketing Posts - Hot Topics Ning and Facebook - July 2010

B2B Marketing Zone Posts

Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. The following are the top items from featured sources based on social signals. The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter.

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Is Social Media Too Big For Its Britches?

Convince & Convert

April 22nd, 2010 |Written By: Jay Baer | View Comments Tweet Maybe what we need is a little deconstruction. At Monday’s Social Fresh conference in St. Louis, I was delighted to join Sarah Evans , Jason Falls , Amber Naslund , and Zena Weist on the closing panel discussion.