ViewPoint

article thumbnail

Sales cycles squirrelly in 2009?

ViewPoint

(..)

article thumbnail

Aberdeen's B2B TeleServices: The 2009 Buyer's Guide

ViewPoint

(..)

B2B 120
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Is Account-Based Marketing the Holy Grail for Lead Generation Nirvana? [PowerOpinions Part 3]

ViewPoint

If I want to sell to hospitals by the largest bed count , there are 454 and it may be worth some extra effort to apply ABM to these. Less than 50 beds. 50-250 beds. 250-500 beds. More than 500 beds.

article thumbnail

Bulls, Bears, Bernanke and BtoB Lead Generation

ViewPoint

Overall lead rates trended down in 2002 and from 2008 – Q3 2009—yep, just as the economy did. So, companies can use GDP to anticipate changes in lead rates which could affect quotas and revenue projections. Lead rates never dropped to zero. There are always companies outperforming the overall economy.

BtoB 120
article thumbnail

Aberdeen's B2B TeleServices: The 2009 Buyer's Guide—Last Chance

ViewPoint

(..)

B2B 120
article thumbnail

New Response Databases - Valuable Resource for B2B Marketers?

ViewPoint

Have a look at the reports here: 2009 and 2010. To get some answers to questions like these, Bernice Grossman and I have undertaken a series of research studies on the quality and quantity of data available to B-to-B marketers in various industries. Over the last two years, we published reports on the data coming from compiled data vendors.

Resources 120
article thumbnail

5 Critical Things to Consider When Evaluating Lead Generation Companies

ViewPoint

Large call center and security software company—since 2009. D&B —since 2003. Large medical device manufacturer—since 2005. Global healthcare software and services company—since 2007. Large, strategic waste services company—since 2010. Large, regional energy company—telesales since 2010.