Biznology

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30 fascinating facts about organic vs paid social media

Biznology

Here are 30 fascinating facts about organic vs paid social media: 100% of the Top 100 Global Brands have run YouTube ads in the past year. 34% of marketers cite YouTube as their preferred social network. 338 is the average number of friends that users have on Facebook, a big big increase compared to 130 back in 2008. Facebook ).

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Advertising methods are too ephemeral

Biznology

Either you’re smart and willing to keep it alive, in conversation, online on YouTube for the spots, or on a blog somewhere for the print work — or you feel compelled to keep on throwing money at it ad infinitum, because contextual ads, banner ads, etc, only last as long as you write checks.

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Social media marketing isn’t a popularity contest

Biznology

million views on YouTube, Ford received 50,000 requests for information about the Fiesta, and they sold 10,000 cars in the first six days they were available. Their findings led to creating new flavors of Mountain Dew, and since 2008 over 36 million cases have been sold.

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Backfill your corporate history onto your blog for Google

Biznology

Let’s say your company was incorporated in 1974, you got your first domain name and brochureware website in 1997, had a proprietary CMS-based website built for you at great expense in 2008, transitioned to WordPress in 2012, and finally implemented blogging and a newsroom in 2016.

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FIFA World Cup: Social Media Roundup

Biznology

With four games to go, much can still happen in this 2010 World Cup on the field, but the results for social media are already in--the World Cup has more than lived up to its billing as the biggest social media (and even Internet) event of all time, sur[passing the 2008 election of Barack Obama as U.S. Old Media vs. New Media.