Marketing Insider Group

FEBRUARY 24, 2021

Digital transformation progression means diverse pools of users will want to use your website to learn and shop. For example, a study found that 70 percent of websites in several industries were “unavailable” to blind users. Website accessibility is essential to engaging those with disabilities and providing an excellent experience.

CMS Development 286

CMS Development Barriers Act-On User-Generated Content 286

Convert

DECEMBER 18, 2020

At the start of the 1980s, a husband and wife sat together at a dining room table and conceived what would be the world’s first eCommerce website. UX Can Make or Break eCommerce Websites. Before the inception of these technologies, customer experience on eCommerce websites was a bit different. ebay in 2008.

eCommerce 119

eCommerce Amazon Comparison User-Generated Content 119

Webbiquity

FEBRUARY 6, 2018

Testing has already begun with a small number of websites in preparation for a changeover later this year. Mobile-first indexing means that Google will use the mobile version of your website for indexing. See what percentage of your website traffic comes from mobile devices. Check your analytics.

Paid Search Agency 219

Paid Search Agency Mobile Advertising Mobile Marketing Business 219

Martech

MARCH 15, 2023

Before that he was the founder and CEO of paidContent and ContentNext, which he sold to UK’s Guardian News and Media in 2008. Website: KatePatay.com LinkedIn: KatePatay (13K followers) Instagram: KatePatay (7.5K Website: KatePatay.com LinkedIn: KatePatay (13K followers) Instagram: KatePatay (7.5K

Event Marketing 109

Event Marketing Paid Search Agency Advertising Agencies Marketing Management 109

Biznology

NOVEMBER 16, 2018

Probably the most influential event was the devastating crash of 2008. This terrible Recession of 2008 led to other related trends that will deeply affect how brands will be positioned in the future. So what has caused this dramatic change in spending habits that have led to this emerging “experience economy”?

Transparency 146

Transparency Trends Paid Search Agency Spending 146

Hubspot

APRIL 11, 2017

6 Websites Every Growth Hacker Should Bookmark. Its founder and CEO, Sean Ellis, was pretty much a “growth hacker” before that label was really a thing -- since 2008, he’s served in interim growth roles at companies like Eventbrite and Dropbox, helping them scale in their early stages. What are your go-to growth hacking websites?

Marketing Websites 78

Marketing Websites Startups Communities Case Studies 78

BOP Design

FEBRUARY 8, 2022

At Bop Design, we devote ourselves to creating innovative website designs that are the digital face of the brands we work with. When we started this company back in 2008, we understood how big of a challenge it would be to compete in such a competitive industry.

Paid Search Agency 103

Paid Search Agency Design Word of Mouth Advertising Agencies 103

Walker Sands

JUNE 20, 2023

As the front door to your business, your website has the power to create a strong first impression — or make Gen Zers feel misunderstood. It’s time to move past the stereotypes and speak to the next wave of B2B customers authentically. The best place to start is your web content marketing strategy. So, who are your Gen Z customers?

B2B Marketing 98

B2B Marketing Marketing & Strategy Marketing Strategy Generation 98

Hubspot

APRIL 10, 2019

No one knows exactly how Google’s algorithm works, but there are a few ways to organize and optimize your website content so Google knows what content to feature on the SERPs for the various searches people conduct to find you. By the end of this guide, you’ll be a structured data wizard — and your website will reap the benefits.

Organization 78

Organization Marketing Websites Optimization SERP 78

B2B Digital Marketer

OCTOBER 28, 2021

During his time with the Hard Rock brand, his team won coveted Telly Awards (Guest Service in 2000, Menu Rollout in 2007, Harassment & Discrimination Prevention in 2008); garnered Training Directors Forum’s 1998 prize for “Reengineering Training”; and won Brandon Hall’s Gold Best in Class Award for their “Service Recovery” e-­Learning course.

B2B 98

B2B Work Management Class PR 98

WebMarketCentral

MARCH 6, 2009

What are the current best practices in website design? Many of last year's best articles and blog posts on the topic of website design were reviewed here in two posts on the best of website design so far in 2008, but to help answer the questions above, here are a few more. What common design mistakes should you avoid?

Design 20

Design Marketing Websites Best Practices Microsite 20

Industrial Marketing Today

JUNE 15, 2010

I am referring to updating, maintaining and sometimes marketing their industrial websites. I make my living providing marketing services including designing and marketing industrial websites. Is that a good thing? My opinion is somewhat biased because I am an industrial and B2B marketing consultant. Take a quick poll.

CMS Development 60

CMS Development Marketing Websites Work Management Web 2.0 60

Sword and the Script | B2B

APRIL 27, 2021

To that end, and assuming there’s a business strategy and marketing strategy in place, those priorities should be as follows: Owned – website, blog, newsletter. I look back to 2008 and 2009 and I think we had the priorities right. And it’s not instructive for setting priorities in marketing. Shared – social channels.

Order 98

Order B2B Marketing Budget Programs B2B 98

Industrial Marketing Today

JUNE 12, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Websites: To Publish Prices, Or Not To Publish…That Is The Question by Achinta Mitra on June 12, 2010 in Industrial Marketing Strategies , Sales Strategies , Website Design & Development Do you show prices on your B2B website?

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

Biznology

APRIL 24, 2017

31% of traffic to all websites comes from the Top 8 social networks ( Shareaholic ). 27%of marketers said audience growth was the most important metric to track, followed by website clicks (19%), and engagement. (17%). 338 is the average number of friends that users have on Facebook, a big big increase compared to 130 back in 2008.

Paid Social Agency 130

Paid Social Agency Social Media Organization Media 130

Industrial Marketing Today

JULY 23, 2010

Today, technical buyers and engineers expect suppliers to have a substantial online presence with a website packed with relevant content in a variety of formats and easily searchable. Is your site ready for this shift in expectations or do you need a website redesign? And yes, it does cost money.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

B2B Digital Marketer

MAY 11, 2023

Kate DiLeo, the “accidental brand strategist,” embarked on her branding journey while navigating her first sales job amid the market crash of 2007 and 2008. Faced with the challenge of meeting quotas, Kate quickly grasped the importance of a compelling and authentic message to cut through the clutter and engage prospects.

Storytelling 52

Storytelling B2B Sales Sales Cycle Amazon 52

Industrial Marketing Today

JANUARY 26, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The 6 essential rules of a website redesign – Ignore them at your peril by Achinta Mitra on January 26, 2010 in Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development Is you current website an asset or a liability?

Rules 60

Rules Marketing Websites Web 2.0 Buying Cycle 60

EMagine B2B Blog

JUNE 25, 2013

eMagine has a large portfolio of website designs, SEO engagements, PPC Campaign Management, Social Media Management and more. Below is a sampling of some new website launches, and the services eMagine provided: The Lowell Five. We use this blog to provide educational material for our visitors on these subjects. Asahi-America.

Industry CMS 40

Industry CMS CMS Development Marketing Websites Paid Search Agency 40

EMagine B2B Blog

JUNE 25, 2013

eMagine has a large portfolio of website designs, SEO engagements, PPC Campaign Management, Social Media Management and more. Below is a sampling of some new website launches, and the services eMagine provided: The Lowell Five. We use this blog to provide educational material for our visitors on these subjects. Asahi-America.

Industry CMS 40

Industry CMS CMS Development Marketing Websites Paid Search Agency 40

Zoominfo

MARCH 8, 2021

Though it doesn’t happen as often as malware incidents ( 18 million websites are infected at a given time each week), natural disasters are a real threat to databases and networks. In 2008, a contractor working for the UK prison system lost an unencrypted USB drive containing sensitive information of over 80,000 prisoners.

Work Management 182

Work Management Spyware Marketing Management User-Generated Content 182

Oktopost

APRIL 8, 2020

Website pages and blogs. The world economy has certainly been through other crises (the dot-com crash, September 11th and the 2008 recession). Instead, put yourself in the chairs of your buyers and tighten your digital strategy. Incorporate social media data. Social Media channels. B2B marketers can learn from them.

B2B 122

B2B Lock-In Broadcasting Advertising Agencies 122

Biznology

SEPTEMBER 19, 2017

The problem with most websites is that they’re not remotely deep enough. Maybe you just started blogging and posting your press and news releases onto your commercial, professional, and personal website–an entire decade or two or three after you incorporated and ten or twenty years since you registered your first domain.

Google 123

Google Press Domain Marketing Management 123

WebMarketCentral

DECEMBER 17, 2008

What are the most important factors to consider when designing (or redesigning) a website? 10 Great Web Sites by BtoB magazine A group of industry experts including Hoa Loranger from the Nielsen Norman Group, Alan Webber of Forrester Research and Dana Todd from Newsforce tell you what they like, and don't like, about 10 popular websites.

Design 20

Design Marketing Websites Forrester Best Practices 20

KoMarketing Associates

FEBRUARY 21, 2012

Year : 2008. Tips for Building Links to Your Website. Tips for Getting your Website Pages Indexed Faster. Year : 2008. Year : 2008. Incorporating Keywords in Your Website Content. Key Takeaways from Video: Submitting Your Website to Directories. How to Search Engine Optimize a Website – SEO 101.

SEO 120

SEO Video Marketing Wikipedia Link Building 120

Industrial Marketing Today

JUNE 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website How Lack of Marketing Content Can Derail Your Website Redesign Project by Achinta Mitra on June 3, 2010 in Content Marketing , Industrial Websites , Search Engine Optimization (SEO) , Website Design & Development What comes first – site content or site design?

Marketing Websites 60

Marketing Websites Web 2.0 Work Management Buying Cycle 60

PathFactory

MARCH 6, 2023

It’s important to capture interest at the right time, allowing your buyer to conduct early-stage research, while they interact with your brand or website. When I come to your website, extreme personalization means that everything I see is about my industry. For example: Maybe I’m a prospect in the life sciences industry.

Top of Funnel 52

Top of Funnel Buyer's Journey Lead Ranking B2B Marketing 52

Webbiquity

OCTOBER 16, 2018

Which link are you more likely to click on: “Hey, visit our website at randomvendor.com!” The financial market meltdown in 2008 seemed like the final straw. Amplify Your Content Through Vertical Websites. Vertical websites are essentially crowdsourced online trade publications.

Marketing Automation Services 244

Marketing Automation Services Trade Show Advertising Agencies Verticals 244

Martech

MARCH 6, 2023

That was back in 2008. Some CDPs — for example Segment, Tealium and mParticle have on-page tags (or pixels) on brand websites. Past and future Alex Theriault, general manager of Lotame’s latest solution suite Spherical, began with a look in the rear-view mirror. “Lotame has worn a few different hats over the years.

Work Management 90

Work Management Marketing Management Paid Search Agency Advertising Agencies 90

B2B Digital Marketer

MAY 20, 2021

Starting in SEO in 2008 and transitioning to PPC in 2012, she is at the forefront of paid media strategy and execution. Justuno website: [link]. In this episode, Navah Hopkins shares her expertise on data, privacy, ppc, click fraud, and how B2B companies can implement these in their organizations. Episode Links and Resources.

Click Fraud 52

Click Fraud PPC Privacy Paid Search Agency 52

WebMarketCentral

SEPTEMBER 23, 2008

Why do some websites fail to achieve objectives? How can you whip an underperforming website into shape? Which elements are the most critical when initiating a website redesign project? Learn the answers to these questions and more in some of the best blog posts and articles on website design published so far in 2008.

Design 20

Design Marketing Websites CMS Development Best Practices 20

B2B Digital Marketer

MAY 20, 2021

Starting in SEO in 2008 and transitioning to PPC in 2012, she is at the forefront of paid media strategy and execution. Justuno website: [link]. In this episode, Navah Hopkins shares her expertise on data, privacy, ppc, fraud, and how B2B companies can implement these rules in their organizations. Episode Links and Resources.

Privacy 52

Privacy Paid Search Agency PPC Companies 52

Webbiquity

AUGUST 26, 2014

This question is particularly compelling today as we see Facebook set new records in terms of users, market valuation and revenue growth and wait with anticipation to see if Myspace can reinvent itself after conceding its market leadership position in social networking back in 2008. Background on the two social media sites.

Paid Search Agency 100

Paid Search Agency Ads B2B B2B Thought Leadership 100

BenchmarkONE

SEPTEMBER 17, 2020

In fact, most consumers begin their product research with one or more search engines before heading to a particular website. In 2008, only 12 percent of businesses used a cloud-based CRM, which increased to 87% in 2019. . The entire infrastructure of sales and marketing has shifted, and buyers are now self-educating.

Stats 116

Stats CRM Marketing Management Top of Funnel 116

Outgrow

JANUARY 22, 2020

Pat Flynn became an affiliate marketer in 2008 after he was laid off at his job. He decided to work further on his LEED blog and soon monetized his website. He used Google Adsense and gradually began to make money off his website clicks. So we’ve got to start with the best. And that increased to more than $50000 in 2013.

Paid Search Agency 101

Paid Search Agency Advertising Agencies Outgrow Work Management 101

ClickZ

JANUARY 15, 2021

Research from eMarketer predicts consumers will spend $709 billion on ecommerce sales in 2020 for a total increase of 19%, the highest spike since 2008. As a result, more brands are shifting to a direct to consumer (DTC) strategy and selling products from their own domain rather than through a third-party, like Amazon. . In summary.

eCommerce 114

eCommerce Personalization Paid Search Agency Purchase Intent 114

ClearVoice

NOVEMBER 22, 2020

What’s different about this website is it features various writers, so the content always feels new. One of the original — and most iconic — blogs out there, A Cup of Jo , has kept a strong readership since 2008. As you page through post after post of compelling content, you won’t be able to get enough. A Cup of Jo.

Cross-Selling 105

Cross-Selling Internet Marketing Work Management Design 105