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9 Things That Can Dramatically Improve Site Accessibility

Marketing Insider Group

Digital transformation progression means diverse pools of users will want to use your website to learn and shop. For example, a study found that 70 percent of websites in several industries were “unavailable” to blind users. Website accessibility is essential to engaging those with disabilities and providing an excellent experience.

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Is Your Business Ready for Mobile-First Indexing?

Webbiquity

Testing has already begun with a small number of websites in preparation for a changeover later this year. Mobile-first indexing means that Google will use the mobile version of your website for indexing. See what percentage of your website traffic comes from mobile devices. Check your analytics.

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Does your Website Make the Grade in 2020?

Hubspot

A while ago (as in 12 years ago) we created the first Website Grader. The goal was simple: help anyone with a website evaluate its effectiveness at attracting an audience of interested and relevant buyers. And we knew how important it was for people to leverage their websites to attract visitors and connect with customers to grow.

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The Ultimate 2020 B2B Website Strategy Playbook

SmarkLabs

It’s not a new development that a functional, engaging website is crucial for any business. So if you haven’t taken your B2B website strategy seriously yet, make that your New Year’s resolution. . So it’s essential to keep your website up-to-date. Kickstart your new website strategy. Do a website audit.

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Need to Convert Traffic Into More Leads? Experts Bust Common CRO Myths [Live Hangout]

Hubspot

Many marketers have to find out the hard way that more website traffic doesn't always translate to more leads. Conversion rate optimization (CRO) is a systematic approach to increasing the percentage of visitors to a website that convert into customers, or more generally, take any desired action on a webpage.

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6 Websites Every Growth Hacker Should Bookmark

Hubspot

6 Websites Every Growth Hacker Should Bookmark. Its founder and CEO, Sean Ellis, was pretty much a “growth hacker” before that label was really a thing -- since 2008, he’s served in interim growth roles at companies like Eventbrite and Dropbox, helping them scale in their early stages. What are your go-to growth hacking websites?

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How to Survive the Next Google Algorithm Update

seo.co

It means that your website is optimized and you employed SEO best practices for your content. If your website is truly optimized and diversified among the top 200 Google ranking factors , then your likelihood of weathering a Google algorithm update storm is predictably high. Google Analytics is also a useful tool to audit your website.

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