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Technology PR Sessions at 2008 PRSA Conference

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Social Media. » Technology PR Sessions at 2008 PRSA Conference.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions.

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How Marketers Can Help Salespeople Succeed with Large Companies

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Social Media. B2B Tech Buyers Like Social Media » How Marketers Can Help Salespeople Succeed with Large Companies. December 16, 2008 in Sales Materials | Permalink. Case Studies. Content Marketing. Sales Materials. White Papers. Working with Writers. TrackBack URL for this entry: [link].

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Technical Writer or Technical Copywriter? What's the Difference?

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Social Media. « Technology PR Sessions at 2008 PRSA Conference | Main. August 19, 2008 in Sales Materials , Working with Writers | Permalink. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech.

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Conference Focuses on Making the Most of Customer References

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Social Media. November 11, 2008 in Case Studies | Permalink. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Case Studies. Content Marketing. Sales Materials. White Papers. Working with Writers.

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When the Draft has "Problems"

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Social Media.   October 28, 2008 in Sales Materials , Working with Writers | Permalink. Ideas and Resources for Technology Marketing Communications and Public Relations from Janice King, freelance high tech copywriter and author, Copywriting That Sells High Tech. Case Studies. Content Marketing. Sales Materials. White Papers.