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  • MARKETING EDGE  |  SATURDAY, JUNE 20, 2009
    [2008, Social] Notes From the 140 Conference on Twitter
    It also featured a clash of social media advocates Robert Scoble among them, leading the heated discussion with mainstream media over their news judgment about the coverage of the Iranian election protests. (I’ll No doubt social media is plugged into mainstream media. Business. Personal Brands. Is this a career? TwitterTainment?
  • CONNECT THE DOCS  |  WEDNESDAY, NOVEMBER 4, 2009
    [2008, Social] Happy Holidays, Content Marketers!
    Do something charitable : In this 2008 pre-holiday post, Chris Brogan requests that instead of sending holiday cards, readers contribute to particular causes. Here's a Harvard Business publishing post about Social Media Trends for 2010. Now that Halloween is behind us, watch out for fruitcake and Jingle Bell Rock. Wrap up a gift.
  • PR MEETS MARKETING  |  THURSDAY, NOVEMBER 29, 2007
    [2008, Social] PRMeetsMarketing Weekly Articles: November 29, 2007
    In this way, your prospective customers can better find you on search engines, blogs and social networks. . Great fodder for those 2008 pitches or for those guys prepping for CES already! . Here is this week's of interesting articles. The Blog Bubble? - Scott Raynovich of Light Reading has an interesting post on Internet Revolution.
  • DELICIOUS B2BMARKETING  |  MONDAY, NOVEMBER 1, 2010
    [2008, Social] 2010 B2B Marketing Budgets and Mix Trends Research
    Reviewing the prior survey's results published in April 2009 , I expected that the economy -- and burgeoning interest in social media -- would accelerate the shift toward digital channels throughout 2009 to an unprecedented degree. Note: this research looks at firms of 50 employees or more only. " in the marketing mix. Not so.
  • REPUTATION TO REVENUE  |  THURSDAY, NOVEMBER 5, 2009
    [2008, Social] Winning with thought leadership: Six lessons from IBM and Deloitte
    The 2008 edition, "The Enterprise of the Future," involved face-to-face interviews with 1,130 CEOs and public sector leaders from large organizations in some 40 countries. Released publicly in May 2008, the core report highlighted five strategic attributes that CEOs are trying to build into their organizations: Hungry for change.
  • DELICIOUS B2BMARKETING  |  FRIDAY, JULY 31, 2009
    [2008, Social] Demandbase: A New Twist In The Lead Management Automation Market
    Social networking stuff fits here too. Inbound Marketing is a collection of all the techniques marketers should use to get found in search engines, blogs and social media, and be more like the electric or fuel cell car and get a radically different ROI, not just a slight gain. I’m sure I forgot a few. Feel free to chime in if I did.
  • HUBSPOT  |  MONDAY, JUNE 28, 2010
    [2008, Social] Ambient Awareness: The Science of Facebook Status Updates
    Back in 2008 a New York Times article called this phenomenon “ambient awareness.” This gives us another vector for possible optimization of our social media content. Marketing Takeaway: Influencer Marketing Matters On The Social Web. I began to think about an issue the issue of influencer marketing.
  • AGGREGAGE  |  MONDAY, OCTOBER 4, 2010
    [2008, Social] Hashtags for Listening, Collecting, Broadcasting and Conversations
    Mike Sansone asked me if there was a hashtag for Social Media Informer. Of course I cheated and used pages from Social Media Informer such as hashtag , hashtag marketing , and B2B hashtag and the B2B Marketing Zone hashtag page. 10 Tips for Using Twitter And Email Marketing for B2B - Anything Goes Marketing , December 21, 2008.
  • MARKETING EDGE  |  MONDAY, DECEMBER 17, 2007
    [2008, Social] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?
  • DELICIOUS B2BMARKETING  |  FRIDAY, JULY 31, 2009
    [2008, Social] B2B Lead Management Market Heats Up
    Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.
  • CONTENT STANDARD  |  TUESDAY, JANUARY 5, 2016
    [2008, Social] You’re Not Always the Right Person for the Job
    Starry-eyed children sat perfectly still in holiday attire, while their parents stared straight ahead, mind somewhere else—maybe focused on work, finances, the 2008 Bordeaux waiting for them at home—but attentive nonetheless. I winced. Life’s journey sounded false and cliche. The congregation erupted in laughter. The detail.
  • WEBMARKETCENTRAL  |  TUESDAY, OCTOBER 13, 2009
    [2008, Social] Best of 2009 (So Far): Blogging for Business, Part 1
    27 Blogging Secrets to Power Your Community by Community and Social Media Chris Brogan shares more than two dozen tips for attracting more blog traffic, divided into three categories: Starter Moves (e.g. share your posts using social media platforms, link to other blogs often). How can you attract more traffic to your blog?
  • MARKETING EDGE  |  WEDNESDAY, JULY 11, 2007
    [2008, Social] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?
  • MARKETING EDGE  |  TUESDAY, NOVEMBER 27, 2007
    [2008, Social] Marketing Edge
    About Us What We Do Spotlight Case Studies Contact Us Team Experience Public Relations Social Media Consulting Digital Content Production Health Care Communication News & Updates Marketing Edge Blog & Podcast Events News & Updates Marketing Edge Blog & Podcast Events Dear Provident Partners, I have a problem. What should I do?
  • SALES LEAD DYNAMICS  |  WEDNESDAY, AUGUST 18, 2010
    [2008, Social] Don’t Baffle your Prospects with “Corporate-speak.”
    Krugman has a Phd in Economics and won the Nobel Prize in 2008. Forget the political and social commentary. What did he just say? Let’s touch base to arrange a little face time so we can appear fully engaged. Let’s be proactive, synergistic and leverage this thing. Net-net: It’s a win-win. Got it? . This monologue is not real.
  • SAVVY B2B MARKETING  |  MONDAY, SEPTEMBER 28, 2009
    [2008, Social] Survey Says…Tech Buyers Read and Forward White Papers
    The 2009-10 Business Technology Marketing Benchmark Guide by MarketingSherpa, which found that "Engineers turn to vendor white papers before analyst reports, newsletters, case studies, social networks and vendor webinars." B2B technology marketers have access to lots of evidence when it comes to proving the value of white papers.
  • E-QUIP  |  MONDAY, NOVEMBER 15, 2010
    [2008, Social] E-Quip Blog: What Are the Best Marketing Tactics?
    blog or social media sites) where your firm can be found. By the way, the research indicates that the following tactics are significantly less effective than the top eight: Trade show exhibiting Direct mail Social media Blog Advertising Thats not to say that these should be avoided as part of your overall marketing strategy. Webinars.
  • CONNECT THE DOCS  |  THURSDAY, JANUARY 21, 2010
    [2008, Social] ClickInsights: Biggest roadblock to converting marketing leads
    in January 2008. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). ClickInsights: Tips on how B2B marketers should leverage social media. How do marketers overcome this roadblock?
  • E-QUIP  |  FRIDAY, SEPTEMBER 2, 2011
    [2008, Social] E-Quip Blog: Putting Persuasion to Work
    Cialdini concluded that among the different studies, six primary psychological and social principles emerge that underpin effective persuasive strategies: Reciprocity. Social proof. Establishing areas of agreement draws on the principles of Consistency and Social Proof. ► 2008. (42). Friday, September 2, 2011.
  • WINDMILL NETWORKING  |  FRIDAY, JULY 16, 2010
    [2008, Social] Healthcare Businesswomen’s Association Keynote Speaker
    September 23, 2010 | Healthcare Businesswomen’s Association Keynote Speaker, Orange County, CA – I look forward to speaking to the Southern California Chapter of the Healthcare Businesswomen’s Association (HBA) on the topic of how every professional and business can and should be leveraging the potential of social media.
  • THE EFFECTIVE MARKETER  |  MONDAY, MAY 10, 2010
    [2008, Social] Taming Your Brand Mascot « The Effective Marketer
    In 2008, revenues were up to $16.6 This entry was posted on Monday, May 10th, 2010 at 11:45 am and is filed under Communication , Marketing Strategy , Online Marketing , Social Media , Uncategorized. brand mascots are a common tool to promote your product or service. That’s what makes them memorable. The company reported $9.7 billion.
  • THE EFFECTIVE MARKETER  |  THURSDAY, OCTOBER 14, 2010
    [2008, Social] B2B Marketing Summit Shows Old Problems Persist
    According to their post: “Last week in San Francisco, 211 business-to-business marketers spent two days sharing insights, case studies and advice on social media marketing, lead generation, Sales and Marketing alignment, and other hot-button issues on the West Coast swing of MarketingSherpa’s seventh annual B2B Marketing Summit.&#
  • CONNECT THE DOCS  |  THURSDAY, AUGUST 27, 2009
    [2008, Social] ClickInsights: How can B2B marketers use content effectively for demand generation?
    Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Eccolo Media 2008 B2B Technology Collateral Survey. Eccolo Media 2008 B2B Technology Collateral Survey. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Blogs.
  • JUNTA 42  |  WEDNESDAY, AUGUST 25, 2010
    [2008, Social] Brian Solis Rocks Latest Junta42 Top Content Marketing Blogs
     Since our first back in January of 2008 , Brian Solis has finished in the Top 10 five times, including a second, fourth and fifth place. This time the popular author, speaker and social media blogger earned a clear first place. 16 Social Media Explore r. 30 Social Media Examine r. Congratulations Brian.
  • HUBSPOT  |  TUESDAY, APRIL 5, 2011
    [2008, Social] 3 Marketing Lessons From Charles Darwin
    We can largely thank the Internet for this, and the constant emergence of new marketing communications channels such as social networking and mobile. Companies spent 17% less on trade shows in 2009 verses 2008 4. US internet spend 3x more minutes on blogs and social networks than on email 5. Marketing Evolution.
  • CONNECT THE DOCS  |  THURSDAY, SEPTEMBER 17, 2009
    [2008, Social] ClickInsights: How B2B marketers should forge customer relationships by providing compelling content?
    Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Eccolo Media 2008 B2B Technology Collateral Survey. Eccolo Media 2008 B2B Technology Collateral Survey. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Blogs.
  • E-QUIP  |  FRIDAY, MAY 27, 2011
    [2008, Social] E-Quip Blog: Assessing Your Firm's BD Performance
    Increasingly firms are moving online with their marketing efforts--website, social media, publications, etc. ► 2008. (42). Friday, May 27, 2011. Assessing Your Firms BD Performance. For most A/E firms, the marketplace has changed dramatically the last three years. But what about your business development process? Cost and ROI.
  • SAVVY B2B MARKETING  |  TUESDAY, FEBRUARY 2, 2010
    [2008, Social] How a Viral Email Campaign Helped Juniper Networks Triple its Contact Base and Boost Advocacy
    The campaign ran from September 2008 through October 2009. technologies and social-media platforms, including YouTube, live chat, forums, and Twitter. It was a prime example of how these social-media platforms work – if people see value, they'll use them. On a conceptual level, social media has changed that.
  • CAPTORA  |  WEDNESDAY, FEBRUARY 10, 2016
    [2008, Social] [UPCOMING WEBINAR] How to Build an A+ Team with Barbra Gago
    Standout moment of your professional career… In 2008 when the economy tanked, I quit my job at the boutique ad agency I was at because they cut everyone’s salary and the culture was just hell. No one knows that better than Barbra Gago, Vice President of Marketing at Greenhouse. How to figure out the right hiring priorities.
  • B2B LEAD GENERATION BLOG  |  THURSDAY, JANUARY 19, 2006
    [2008, Social] B2B Lead Generation Blog: Improve your online sales lead tracking
    B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Heres a summary of Michael Ortners eight points: 1.
  • KEO MARKETING  |  TUESDAY, FEBRUARY 21, 2017
    [2008, Social] KEO Marketing’s Sheila Kloefkorn Re-Appointed President of Business Marketing Association’s Phoenix Chapter
    Founded in 2008, the Phoenix BMA chapter is the only professional organization in the Valley devoted exclusively to B2B marketing,” said Kloefkorn. Local Marketing Expert to Help Guide Phoenix’s Only Association Devoted Exclusively to B2B Marketing Professionals. PHOENIX, Ariz., Kloefkorn is founder and president of KEO Marketing. KEO News
  • HUBSPOT  |  TUESDAY, SEPTEMBER 7, 2010
    [2008, Social] Mobile App Downloads Are The New Email Opt-in
    Text message marketing was made popular by now current President Barack Obama during the 2008 election campaign , and while more than half of American’s send text messages , text message marketing has yet to hit mainstream adoption. Your content is what is currently driving your search and social media marketing success.
  • CUSTOMER EXPERIENCE MATRIX   |  MONDAY, MARCH 22, 2010
    [2008, Social] ClickSquared System Combines Marketing Database, Campaign Management and Multi-Channel Message Delivery
    In fact, Click 3G was officially launched last week, although the company has been migrating clients to the platform since Fall 2008. A client with two million customers and a proportionate mix of email, direct mail, text messages, surveys and social content would pay $15,000 per month. This was not wholly accurate. options.
  • SALES LEAD INSIGHTS  |  WEDNESDAY, NOVEMBER 11, 2009
    [2008, Social] Web Inquiry Management: Interview with Mike Wallen
    Someone who completes a form may have gotten to the site as a result of a marketing campaign, online searches, social media activities or a word-of-mouth referral. This is one of a series of occasional interviews with top practitioners on topics of interest to B2B lead generation, marketing and new business development professionals.
  • CONNECT THE DOCS  |  THURSDAY, DECEMBER 17, 2009
    [2008, Social] ClickInsights: What was your "Aha" moment in 2009? - Part 2
    Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). in January 2008. Read on to get their insights.
  • MANHATTAN MARKETING MAVEN  |  THURSDAY, JULY 1, 2010
    [2008, Social] 7 Baby Steps to Bridge the Mobility Gap
    The adoption rates are predicted to grow from a base of 162 million in 2008 by 35 percent year over year through 2013. 55% use social networks via smartphones. Smartphone adoption and use are growing with hockey stick proportions.   Unfortunately the user experience lags behind expectations. We have a mobility-marketing gap. 
  • DELICIOUS B2BMARKETING  |  SUNDAY, MARCH 13, 2011
    [2008, Social] Turning Web Site Visitors into Paying Customers
    53) Internet Marketing (139) Knowledge Mgmt (29) Leadership-Mgmt (468) Marketing (240) Mobile Technology (7) Online Communities (12) Pages (3) Project Mgmt-ROI (163) Sales and Selling (152) Social CRM (38) Social Networking (53) Web 2.0 (7) “How do you leverage otherwise anonymous traffic?&# 6) ERP (17) Internet Cust. Svs. (53)
  • CONNECT THE DOCS  |  THURSDAY, AUGUST 5, 2010
    [2008, Social] Know Thy Audience: Business and Technical White Papers
    Business White Paper: Microsoft - Learn and Earn: A B2B Social Media Case Study. Technical White Paper: Microsoft - Partitioned Table and Index Strategies Using SQL Server 2008. Do you know your white paper audience? What are his/her top concerns? Are those concerns being addressed in your white papers? " Jonathan Kantor. Books.
  • CUSTOMER EXPERIENCE MATRIX   |  THURSDAY, JULY 30, 2009
    [2008, Social] Hubspot Offers Small Business Marketers a Big Bundle of Features
    Although Hubspot positions itself as an “inbound marketing system,” it actually does more than the search engine optimization, blogging, social media interactions and related analytics needed to generate Web traffic. For example, the blogging system automatically connects the blog to social media sites that help to redistribute content.
  • FEARLESS COMPETITOR  |  TUESDAY, SEPTEMBER 27, 2011
    [2008, Social] The State of Lead Generation Today (with Jim Dickie of CSO Insights)
    Just a bit more than 1 out of 2 salespeople achieved quota in 2008 — down from 61% in 2007, (6 out of 10 made quota in 2010) but 86% of companies are raising quotas in 2009. (95% We love your comments and appreciate it when you share our content on social networks. B2B Lead Generation | The State of Lead Generation Today.
  • JUNTA 42  |  THURSDAY, FEBRUARY 11, 2010
    [2008, Social] The Flo Rida Guide to Content Marketing
    During his breakout year in 2008, he launched onto the scene with " Low ", hitting #1 on nearly every chart in the free world.  Flo Rida's music is featured on video games, in iTunes special packages, and yes, social media. Marketers can learn a lot from Flo Rida when it comes to content marketing.  Simple.
  • HUBSPOT  |  WEDNESDAY, AUGUST 10, 2011
    [2008, Social] 3 Reasons to Attend Inbound Marketing Summit 2011 in Boston
    We’ve attended IMS since the inaugural event in 2008. Previous IMS conferences have provided insight, use cases, statistics and helpful tips on how blogging, search marketing, social media, content and lead management can help generate leads, win sales and build customer loyalty. Gain Knowledge from Industry Influentials. 12-16.
  • DELICIOUS B2BMARKETING  |  SATURDAY, JUNE 27, 2009
    [2008, Social] How To Make B2B Search Engine Marketing Better? Have Some Popular Tips | Sanjay Dhingra
    Have Some Popular Tips Most Improtant Questions To Prepare For Social Media Marketing Interview Twitter Tips For Local Business 10 Important Points to Improve Ad Quality Score in Adwords Is facebook worthy for PPC? Polls Archive Recent Visitors Copyright © 2008 Sanjay Dhingra. Home About us Contact Subscribe to this blog.
  • JUNTA 42  |  WEDNESDAY, JULY 29, 2009
    [2008, Social] Changes Coming at Junta42.com
    In June, 2008 we launch the matching service. Another thanks goes out to Bernie Borges and the team at Find and Convert for assisting with our SEO (if you need SEO or social media help, see Bernie.  Well my friends, after many months, the end is near. But with all website redesigns, it's always the beginning. 
  • DELICIOUS B2BMARKETING  |  THURSDAY, JUNE 4, 2009
    [2008, Social] The JS Group, Your High-Tech Channel Evolution Expert.
    Home | Programs | Tools | Company | News | info@thejsgroup.com | P/908.707.9960 © 2008 The JS Group. This site is best viewed by coffee-fueled, results-focused, generally competitive types who spend a bunch of time thinking about how to conquer the world. All others, relax. We care about you too. All rights reserved.
  • TOM PISELLO  |  TUESDAY, JUNE 22, 2010
    [2008, Social] The IT Innovation Dilemma Grows
    View my complete profile Links Google News Alinean Corporate Website Personal Website Blog Archive ▼ 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f. Winning the Social Media Popularity Contest Seeing ROI in the Cloud? Basic Content Marketing Trumps Social Media and Bl. Think Again.
  • HUBSPOT  |  THURSDAY, AUGUST 26, 2010
    [2008, Social] The March Of Twitter: Analysis of How And Where Twitter Spread
    I absolutely adore new social technologies and pretty much sign up for everything, so I signed up for twitter. HubSpot has compiled over 50 original marketing charts and graphs on topics including Lead Generation, Blogging and Social Media, Marketing Budgets, Twitter and Facebook. How did Twitter get those vital initial users? 2009.
  • CONTENT STANDARD  |  FRIDAY, JUNE 12, 2015
    [2008, Social] The Power of Pre-Roll Mobile Advertising in Connecting with Millennials
    Before tackling the dizzying number of up-and-coming video amplification options on social media, marketers may be better off establishing the brand’s approach to pre-roll, the short, commercial-like clips that play before premium video content. cents in Q4 2014, compared to social ads (18 cents) and skippable ads (12 cents).
  • CONTENT STANDARD  |  WEDNESDAY, JULY 15, 2015
    [2008, Social] Why a Top-Notch Podcast Could Be the Next Content Marketing Must-Have
    In January 2015, 17 percent of Americans reported they had listened to a podcast in the past month—almost double from 2008, Pew Research Center reported. Yet only 10 percent of marketers are involved in podcasting , according to the 2015 Social Media Marketing Industry Report from Social Media Examiner. Of the 2.6
  • TOM PISELLO  |  TUESDAY, AUGUST 17, 2010
    [2008, Social] Tom Pisello: The ROI Guy: Gartner reduces IT Spending Outlook for.
    percent decline from 2008. View my complete profile Links Google News Alinean Corporate Website Personal Website Blog Archive ▼ 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f. Winning the Social Media Popularity Contest Seeing ROI in the Cloud? percent in 2010 , to surpass $2.4 trillion.
  • TOM PISELLO  |  FRIDAY, SEPTEMBER 10, 2010
    [2008, Social] Tom Pisello: The ROI Guy: IT Budgets into 2011 - Robbing Peter to.
    This continues a trend Gartner has observed since 2008 as larger IT organizations started reducing their resource requirements through consolidation, waste elimination and other measures. Winning the Social Media Popularity Contest Seeing ROI in the Cloud? Basic Content Marketing Trumps Social Media and Bl. They do if they are.
  • CONNECT THE DOCS  |  THURSDAY, NOVEMBER 19, 2009
    [2008, Social] ClickInsights: How to make marketing messages memorable?
    Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. in January 2008. Blogs.
  • FEARLESS COMPETITOR  |  TUESDAY, MAY 11, 2010
    [2008, Social] Thought Leadership Interview #7 – Scott Mersy of Genius.com
    We all know that any good marketing team is touching potential customers with multiple different tactics, media, and offers all the time – email, social media, webinars, white papers, google adwords, SEO, and on and on. I’m pleased to bring you a series of interviews with thought leaders in B2B Sales and Marketing. Thanks, Scott.
  • CONNECT THE DOCS  |  THURSDAY, OCTOBER 15, 2009
    [2008, Social] ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?
    Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). in Social Media Measurement – Anna O’Brien (Random Acts of Data blog). in January 2008. Blogs. via Beth Harte). Books.
  • THE ROI GUY  |  WEDNESDAY, FEBRUARY 4, 2009
    [2008, Social] Tom Pisello: The ROI Guy: How TCO is a common sense sales and.
    IT budgets for 2009 are contracting even further from the modest forecasts for 2008, which are being trimmed even as this is being written. Updated Alinean Social Media ROI Calculator - New. Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F.
  • THE ROI GUY  |  FRIDAY, SEPTEMBER 10, 2010
    [2008, Social] Tom Pisello: The ROI Guy: IT Budgets into 2011 - Robbing Peter to.
    This continues a trend Gartner has observed since 2008 as larger IT organizations started reducing their resource requirements through consolidation, waste elimination and other measures. Updated Alinean Social Media ROI Calculator - New. ► January (10) Is The End of the Social Media Story Already Writt. Latest Research.
  • JILL KONRATH'S FRESH SALES STRATEGIES BLOG  |  WEDNESDAY, SEPTEMBER 29, 2010
    [2008, Social] What to Do When Your Prospects Don't Get It
    There are many descriptions of the September 2008 crash, but it was Warren Buffet who made the news when he called it an ”economic Pearl Harbor.”  JILL KONRATH: How does this need for metaphor apply to the web: blogging, social media, websites?  I know I have.    People see about 3000 messages daily. Keep them.
  • THE ROI GUY  |  WEDNESDAY, SEPTEMBER 29, 2010
    [2008, Social] Tech Media Publishers looking more Like Interactive Marketing Firms Every Day
    Looking at the top three technology publishers: IDG generated 43% of its revenue from print in fiscal year 2008 and 39% in fiscal year 2009. The age of Internet fueled buying decisions means that traditional print publications just don't meet buyer or seller needs. and creating advertising networks. That was pretty much it.
  • JUNTA 42  |  THURSDAY, OCTOBER 29, 2009
    [2008, Social] Who's Outsourcing Content? - A Junta42 Annual Report
      We launched Junta42 in beta July of 2008, and officially launched the matching service in October of the same year. Blogs/Social Media (23 projects). We just delivered the Junta42 annual report email to the Junta42 content marketing vendors and I thought I would share it with the community.   Project Statistics. Deluxe.
  • AGGREGAGE  |  WEDNESDAY, OCTOBER 10, 2012
    [2008, Social] The New World of Member Engagement – Webinar Series
    Generation Y prefers to communicate through mobile or social media and you want to capture them for the future of your association. She presents and comments frequently on social media topics, including on CNN.com, Mashable, ABC News, Politico, and Capitol Hill. Engagement Strategies for a Social World. About Eric Lanke, CAE.
  • TOM PISELLO  |  WEDNESDAY, SEPTEMBER 29, 2010
    [2008, Social] Tech Media Publishers looking more Like Interactive Marketing.
    Looking at the top three technology publishers: IDG generated 43% of its revenue from print in fiscal year 2008 and 39% in fiscal year 2009. View my complete profile Links Google News Alinean Corporate Website Personal Website Blog Archive ▼ 2010 (118) ► December (5) Social Media Hierarchy of Needs - Best Practices f.
  • HUBSPOT  |  MONDAY, AUGUST 23, 2010
    [2008, Social] Understanding the ROI of Customer Evangelism
    The ROI question has now long been part of the conversation about inbound marketing , email and social media. A 2008 study by BzzAgent , a Boston word-of-mouth marketing agency, showed that the return on investment reaches about 400 percent. Here are three major ways in which you can do that: Measure Social Media Following.
  • JUNTA 42  |  THURSDAY, OCTOBER 22, 2009
    [2008, Social] Custom Publishing Budgeting - Providing Some Answers
    Similar to a social media administrator, where someone is dedicated as the chief listener, developing a content marketing or custom publishing strategy that works needs a champion within the organization (regardless if you outsource custom publishing to a partner or not).   I hope this proves helpful. That model is broke. budget-wise.
  • THE CRAP REPORT  |  FRIDAY, MARCH 26, 2010
    [2008, Social] Interview with David Meerman Scott
    A couple of rogue professors started to use the book, and then I started getting emails from these students who, like in 2008 and 2009, who said, “I can’t believe I went through four years of education and I never learned any of this stuff.” I had stuff on social media before, but the tools have changed. I like that. . You needed a .edu
  • E-QUIP  |  SATURDAY, AUGUST 20, 2011
    [2008, Social] E-Quip Blog: 10 Top Tips on. Marketing
    Deliver it through multiple channels: publications, presentations, workshops and webinars, social media, your website, direct mail. Create your own (see email newsletters below), post them on your website, or push them out through social media. ► 2008. (42). Saturday, August 20, 2011. 10 Top Tips on. Marketing. Posted by.
  • JUNTA 42  |  THURSDAY, SEPTEMBER 3, 2009
    [2008, Social] Print Custom Magazines Still Work: Q&A with financial custom publisher T3 Publishing
    fyi, thinkMoney won "Best New Magazine" for the CPC Pearl Awards in 2008.) Consumers have become so much smarter with the proliferation of Web, social media and mobile technology that the definition of branding has risen far above 30 second messages that shout at the audience. Here's some of the highlights from our Q&A.
  • B2B MARKETING ZONE POSTS  |  TUESDAY, NOVEMBER 2, 2010
    [2008, Social] Top 56 B2B Marketing Posts October 2010
    50 (of the) Best Twitter Guides, Stats, Tips and Tools of 2010 (So Far) , October 5, 2010 While a dwindling number of business executives still dismiss Twitter as a waste of time, recent research suggests it is one of the most valuable social networks for business. Is social media creating a generation of cowards? Social Media (239).
  • THE ROI GUY  |  MONDAY, JANUARY 17, 2011
    [2008, Social] Tom Pisello: The ROI Guy: Value Selling Tools and the Buying Lifecycle
    The assessment tool has been available since 2008 and is generating more than 600 analyses per month, driving significant evolution of Microsoft’s relationship with clients, and empowering significant partner marketing campaigns. Updated Alinean Social Media ROI Calculator - New. Interesting post, Tom. 6:20 AM Andy said.
  • B2B MARKETING ZONE POSTS  |  WEDNESDAY, DECEMBER 1, 2010
    [2008, Social] Top 60 B2B Marketing Posts and Hottest Topics November 2010
    Here’s what the social signals said was the best content and the hottest topics. The following are the top items from featured sources based on social signals. Monitor your social media in less than 10 minutes a day - inblurbs , November 26, 2010 Social networking is very essential for today’s online business world.
  • DELICIOUS B2BMARKETING  |  TUESDAY, JANUARY 4, 2011
    [2008, Social] Blogs are Becoming the New Front Door for Prospects: Is Yours Open?
    5 Most Popular Blog Posts Content Marketing: How to get your subject matter experts on your corporate blog (7) Social Marketing: Twitter contest boosts followers 43% (6) Marketing Research: Cold, hard cash versus focus groups (4) Email Marketing: Improve deliverability by deleting subscribers? (4) Lisa Keller : Great post! Tip #2. Tip #3.
  • CONTENT STANDARD  |  FRIDAY, JANUARY 8, 2016
    [2008, Social] Does Your Native Content Dream Team Have What It Takes?
    Never mind the ever-malleable arts of SEO, UX, and social media strategy. Imagine: You’re one of the major players in a marketing department of an insurance company with an office overlooking Lower Manhattan. You have a couple of decades of marketing expertise under your belt. What’s next? Writers! You cringe. Base-ketball?
  • DELICIOUS B2BMARKETING  |  TUESDAY, JUNE 30, 2009
    [2008, Social] B2B Marketing ROI
    Written by Adam Blitzer February 17, 2009 at 4:02 pm Posted in Social Media Tagged with reputation monitoring , twitter Is your vendor bleeding your page rank? HubSpot demystifies SEO and social media for smaller companies. I am always surprised by the number of websites I come across that are not user friendly. Can I get to it easily?
  • BIZNOLOGY  |  TUESDAY, NOVEMBER 1, 2016
    [2008, Social] Kimberly-Clark uses a social media quiz to woo young talent
    Kimberly-Clark created a BuzzFeed -inspired quiz to discover their own Original Thinker type and then are rewarded with a new emoji badge suitable for social sharing, as well as an invitation to find out about original thinkers at Kimberly-Clark. The post Kimberly-Clark uses a social media quiz to woo young talent appeared first on Biznology.
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