The Impact of COVID-19 on B2B Marketing Plans: Tech vs. Non-Tech
Webbiquity
APRIL 14, 2020
One fascinating breakout is how the tech sector is being impacted differently than other B2B segments, outside of healthcare (healthcare-related businesses are facing their own, unique demand impacts in response to this pandemic). The financial crisis of 2008-9, in contrast was sparked by the bursting of a bubble in real estate values.
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