Paul Gillin

JANUARY 24, 2013

The book also looks at the growing influence of online customer reviews sources like Yelp and Amazon on businesses ranging from electronics to hospitality services and tells how business executives can use peer reviews to their advantage.

Press 50

Press Peer-to-peer Amazon BtoB 50

Paul Gillin

MAY 27, 2010

The SMB market is coveted by technology firms, and many of them pay Spiceworks for the chance to interact with the audience of over one million IT professionals for activities ranging from market research to product design. It started in October, 2008 and had attracted more than 700 contributions 18 months later.

Communities 50

Communities B2B Work Management Marketing Management 50

Paul Gillin

AUGUST 29, 2012

P&G had actually begun shipping the new product in August, 2008, more than 18 months before it was announced. Pampers sales quickly recovered after a brief decline and complaints fell back into normal range. “When I asked if there was a change in design, they denied it at first.”. In fact, Shah’s suspicions were correct.

Paid Search Agency 50

Paid Search Agency Advertising Agencies Facebook Customer Satisfaction 50