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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

» Technology PR Sessions at 2008 PRSA Conference.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions. . 

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The Great Reset

Biznology

We wanted to share his words and thoughts with you as part of our tribute to Haydn as we unveil the new Biznology that he envisioned. The world is about to enter a great reset, one that should maybe have happened in 2008 but is happening now. – Jen McClure, Publisher. . The key differentiator could lie here.

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The Entrepreneur Interview Series #1: Mark Galloway, OppSource

Webbiquity

The Product. OppSource helps B2B sales organizations improve their sales engagement and in turn improve their revenue productivity. Year founded: 2008. Webbiquity: What were the most effective channels or methods for you to get the word out to prospective customers when you first launched your product? The Company.

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How customer-hero stories help you connect better

markempa

Do you focus on capturing product stories or customer-hero stories? Despite all the time, money, resources spent on improving sales productivity, just 13% of sales people produce 87% of revenue in a typical organization according to the Sales Benchmark Index. A couple of weeks ago, I just swapped out the word integration for agreement.

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Why account-based marketing is a game changer for Japan

Biznology

All sales people had to do was go grab it, especially as they represented products of ever-improving quality. This all changed with what we call the Lehmann Shock in 2008. Our language is one of the most complex in the world, using words and writing from Chinese, Japanese, and Arabic sources combined.

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How to Use Video Content to Generate Leads and Drive Sales

Contently

” YouTube series, which shows that any brand, no matter how sexy the product, can use video to drive sales. Clips helped drive sales of the blender up 500 percent in 2008 without any overt calls-to-action. MOFU content lays the foundation for product consideration, the step before the conversion phase. Video product tour.

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Why Social Impact Storytelling Will Be 2021’s Hottest Content Trend

Contently

Just check out this story about GE Healthcare employee who traveled 1,400 miles through an earthquake and blizzard to help step up the production of ventilators at a key plant, or this story about a breakthrough in AI-enhanced ultrasound that was saving lives during the darkest days of the outbreak in Italy. Bond with them. Interview them.