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Are Consumer Attitudes Toward Privacy Changing?

Biznology

Unless you’re at least a little geeky about privacy and digital marketing, the DuckDuckGo search engine probably would not be on your radar. And though they’ve been around since 2008, they’re also probably not large enough to qualify as a thorn in Google’s side. The post Are Consumer Attitudes Toward Privacy Changing?

Privacy 104
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Winter is coming: Goodbye cookies, hello contextual

ClickZ

As behavioral targeting enters its autumn, contextual targeting offers advertisers the opportunity to target accurately whilst still being privacy compliant. Integral Ad Science was founded in 2009, their main competitor DoubleVerify (DV) was founded in 2008. The first is powerful, global data privacy legislation.

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Tech Talk with Jivox: Personalization and ecommerce marketing

ClickZ

Nesamoney was also Co-founder, President, and Chief Operating Officer at Informatica (NASDAQ:INFA), a pioneer of data integration software (now the market leader with more than $1 billion in revenue) which he took from a startup to a publicly-traded company. . About Jivox. This is where Jivox comes into play.

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Ways of assessing organizational learning

Buzz Marketing for Technology

Wednesday, October 15, 2008. How do I show "learning" or evidence of my work that is either 1) in a non-electronic format or 2) protected because of privacy? However, in my case, blackboard and university wikis are erased at the end of the semester because of FERPA (student privacy laws). ▼ 2008. (79). Older Post.

Web 2.0 100
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Generating More “Educated Leads” on a Small Budget

Industrial Marketing Today

Instead of spending most of their marketing budget on traditional industrial marketing channels like trade shows or direct mail, Vico produces webinars and creates content that site visitors download and others link to. Privacy Policy | Site designed by AMAInteractive a div. Copyright © 2010 Tiecas, Inc. All Rights Reserved.

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Eight steps to thriving on information overload

Buzz Marketing for Technology

Some executives skim through a trade journal from a different industry each month, for insights into their own situation. How well-informed you are depends largely on the quality of your personal network, and how effectively you can gather and trade information through the people you know. June 5, 2008 4:02 PM. June 2008 (12).

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Focus on Content in B2B Marketing

Industrial Marketing Today

Instead of buying print ads in trade journals, they create their own blog and build an active community around it. Privacy Policy | Site designed by AMAInteractive a div. Using content for inbound marketing HubSpot , calls inbound marketing as flipping traditional outbound marketing on its head. Copyright © 2010 Tiecas, Inc.