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Optify Lets Agencies Provide Small Business with Marketing Automation, Distributed Marketing, and Sales Enablement

Customer Experience Matrix

By contrast, the fourth trend seems to be driven by recognition that small business presents a huge opportunity. Optify was founded in 2008 and launched its original product, a search engine optimization (SEO) tool, about a year later. CRM integration is currently limited to sending data to Salesforce.com.

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The Stratification of Social Media Listening

Biznology

Full disclosure: I''ve been a senior strategist for social media listening company Converseon since 2008.] Radian6 presented the dashboard of streaming messages and the dashboard that aggregated the metrics. I’ve been in this business for the last five years and I’ve seen a lot of changes. Radian6 analyzed the data.

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Act-On Software Does List-Based Demand Generation

Customer Experience Matrix

Oddly, it does not highlight Act-On’s most distinctive advantage, which is tight integration with Webex for Webinar presentations. At present, email templates are either fully locked-down (no changes allowed) or totally open. Or, as CEO Raghu Raghavan comments below, it doesn't require one.) This brings us back to the database.

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Youcalc: On-Demand Analytics Without Stored Data

Customer Experience Matrix

That is, youcalc provides analytical applications that read from an existing system, typically a Software-as-a-Service vendor like Salesforce.com or Google AdWords. Although the presentation is nowhere near as advanced as products like Tableau or TIBCO Spotfire , it is competitive with other on-demand analytics systems.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Home Forrester Research « Getting Up Close and Personal | Main | Social Technographics Data Now Available » March 20, 2008 B2B Lead Management Market Heats Up [Posted by Laura Ramos ] Since the start of this year, I’ve been receiving a boatload of briefing requests from companies wanting to show me their lead generation and management solutions.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. She’s a frequent presenter at industry conferences, author of guides to B2B social media and lead scoring, and a past judge of the Stevie, BMA B2 and B2BTOTY awards. Alex Hisaka. alexhisaka. Janine Popick. janinepopick. Gina Trapani.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

San Francisco-based Alex Hisaka is Growth Builder at Desk.com, part of the Salesforce.com family. She’s a frequent presenter at industry conferences, author of guides to B2B social media and lead scoring, and a past judge of the Stevie, BMA B2 and B2BTOTY awards. Alex Hisaka. alexhisaka. Janine Popick. janinepopick. Gina Trapani.