Ask a Content Strategist: How Can Sales Enablement Drive Content Marketing ROI?
Contently
MAY 13, 2019
So, I worked with my team to ramp up our content marketing machine and push out lead-gen campaigns that would appeal to our target audience. When we don’t put the right content in the hands of their sales team at the right time, we waste the opportunities we worked so hard to generate. Learn how they work.
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