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Is Podcasting the Most Underrated Content Marketing Tactic?

Convince & Convert

BobKnorpp Tweet This Podcasting Is Alive and Well Bob Knorpp is a podcasting legend and pioneer. His weekly podcast The BeanCast is the “definitive conversation on trends that impact your brand.” “Right after Chris Brogan proclaimed that podcasting was dead.” ” That was back in 2008.

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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

According to that piece of research , marketers expected to cut their events budget and relocate the funds to other digital avenues like content, webinars, social media, and online events. The digital marketing landscape looks totally different than it did in 2008 during the last crash. Expand social media strategies.

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The Best Job in Social Media

Convince & Convert

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. Please Support Our Sponsors.

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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

Here is another example from the world of blockchain: Prompted by the financial crisis of 2008, an anonymous developer (hero) seeks an alternative (journey) to traditional finance (enemy). Every article, podcast episode, or web page should connect back to and reflect it. Social media campaign.

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Thought Leader and Influencer Interview with Maribel Lopez Founder and Principal Analyst, Lopez Research LLC

Thinkers360

Thinkers360 In-Depth Profile & Portfolio: Maribel Lopez Social Media: LinkedIn | X Book: Right-Time Experiences: Driving Revenue with Mobile and Big Data. Maribel is the author of the John Wiley & Sons book called Right-time Experience and she is the host of the AI with Maribel Lopez podcast. Highlighted Content : 33.

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6 Techniques on How to Monetize Your Podcasts

Martech Advisor

Having a podcast can have many business benefits, but making money may not be a crucial focus for podcasters yet. In light of National Podcast Day Co-founder and CEO of Quill Fatima Zaidi shares the importance podcasting can have for your brand and how you can monetize your efforts. podcast ad revenue in 2017.

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Secrets of Social Media Marketing – a podcast with Paul Gillin

Buzz Marketing for Technology

Admittedly, Paul Gillin wrote this book for the 90% of marketers still trying to figure out social media, I can tell you it makes and excellent resource for even the most polished social media expert. Check out my podcast with Paul as we discuss some of the Secrets of Social Media Marketing.