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Six degrees of separation in instant messaging | Emerging Technology Trends | ZDNet.com

Buzz Marketing for Technology

March 14th, 2008. The color of the dot corresponds to the number of logins from that particular location.&# “Cold blue colors correspond to low values, green to yellow colors to medium values, and hot red colors correspond to high values in the plots.&# (Credit: Microsoft Research). in Downloads. in Reviews. in Whitepapers.

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Open Research: A Framework for Social Analytics

Online Marketing Institute

This is a new medium, and proof over re allocation of investment is key. Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion.

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Best Business Blogging Tips of 2009, Part 1

Webbiquity

operations for Econsultancy, about SEO, link building and RSS tactics for business websites and blogs. In this excellent post, Newt Barrett goes beyond these obvious observations, offering case studies of how business organizations have taken advantage of the unique strengths of each medium to drive business results and acquire new customers.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

HubSpot in their recent study of over 1,400 small- and medium-sized businesses, found that marketers with blogs generate 67% more leads. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post. The chart below shows the difference between B2C and B2B companies. All Rights Reserved.

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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

Burst : Use better ways to communicate when available including blogs, wikis, IM, chat rooms, SMS, and RSS. There is a happy medium to be found. I wonder whether there is what you call a “happy medium.&# Been busy : AccMan says: January 10th, 2008 8:49pm. [.] « says: January 16th, 2008 11:00am. [.]

Wiki 100
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Twitter Blurs the Line: Sorting Out Branding, Adv/PR and Marketing Opportunities

B2B Marketing Savvy

If you like the read, please subscribe to my RSS feed. How a company and its outside support agencies view their Twitter approach seems more to dictate the management framework than intrinsic values associated with the new medium itself. Posted in Agency Side, Client Side, Marcom for B2B, PR in a 2.0

PR 40
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Social Media U: Take a Class in Social Media - ReadWriteWeb

Buzz Marketing for Technology

Written by Sarah Perez / May 21, 2008 7:00 AM. / Michael Wesch, PhD, an Assistant Professor of Cultural Anthropology at Kansas State University is best known on the net for that video, The Machine is Us/ing Us , which is a great example of how to use the medium to convey a message thats more than just scripted rhetoric, but that has meaning.