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Is Podcasting the Most Underrated Content Marketing Tactic?

Convince & Convert

BobKnorpp Tweet This Podcasting Is Alive and Well Bob Knorpp is a podcasting legend and pioneer. His weekly podcast The BeanCast is the “definitive conversation on trends that impact your brand.” “Right after Chris Brogan proclaimed that podcasting was dead.” ” That was back in 2008.

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Your B2B Marketing Budget Playbook for 2021 Success [Research]

Marketing Insider Group

Most companies have learned that B2B marketing budgets are much more important than they thought – and that their existing marketing strategies, well, kind of sucked. Look, we all knew B2B marketing had plenty of problems long before COVID-19: Generic, bland, and forgettable content. Enough with the negativity and cliches.

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Founder, listen up. These are the best Start-Up podcasts in 2023

Sage Marketing

Lean into podcasts and learn from like-minded entrepreneurs from the comfort of your own kitchen, bathtub, car, or wherever else you can lend an ear. Find below a refined list of the 15 best startup podcasts for entrepreneurs, founders, startup CEOs, or anyone looking for valuable information to help grow their business in 2023.

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Founder, listen up. These are the best Start-Up podcasts in 2023

Sage Marketing

Lean into podcasts and learn from like-minded entrepreneurs from the comfort of your own kitchen, bathtub, car, or wherever else you can lend an ear. Find below a refined list of the 15 best startup podcasts for entrepreneurs, founders, startup CEOs, or anyone looking for valuable information to help grow their business in 2023.

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How To Use the Hero’s Journey for Content Marketing: A Good Story Goes A Long Way

Marketing Insider Group

The AI-fueled transformation of content marketing is both exhilarating and distressing. OpenAI and an avalanche of new content tools and best practices are overwhelming many content marketers. Sometimes you can find the threads of a story (aka a narrative) in the messaging your product marketing team developed.

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MarTech’s event marketing experts to follow

Martech

Event marketing is where the sizzle and the steak come together in real time. Whether in person or virtual, it’s as live action as marketing gets. David Adler David is CEO and founder of BizBash , the event marketing news site he started in 2000. It’s a constantly changing field, with ever evolving technologies.

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Blogging vs. Podcasting: Which is the Better for the Modern Marketer?

SmartBug Media

Around 2004, a new beast entered the ring that goes by the name of podcasting—a free open mic medium that allows users to access digital audio files from the internet, download them to their computer or mobile device, and listen at their leisure. Typically, podcasts come in a series and offer subscriptions. 4 Advantages of Podcasting.