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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

Send (Lumpy) Direct Mail. Email was supposed to kill direct mail. The very ease of sending (and deleting) email messages has made physical mail more appealing to recipients and less likely to be ignored. Forbes reports that “direct mail’s response rates are actually anywhere from 10 to 30 times higher than that of digital.”

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Intranet Blog :: E-mail fatigue

Buzz Marketing for Technology

E-mail fatigue. trillion e-mails will have been sent by people around the world by the end of this year alone. E-mail fatigue has become a common business complaint. Pop guide to beating e-mail fatigue ," The Irish Times , December 12, 1997. E-mail is perhaps the biggest killer application in recent technology history.

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Preoccupations - I Freed Myself From E-Mail's Grip - NYTimes.com

Buzz Marketing for Technology

Member ID or E-Mail Address: Password: Forgot Your Password? Copyright 2008. Its free and it only takes a minute! In order to access our Web site, your Web browser must accept cookies from NYTimes.com. More information. Remember me on this computer. The New York Times Company |. Privacy Policy |. Contact Us.

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The State of B2B Publishing 2024: A Conversation with ASBPE Leadership, Cory Sekine-Pettite and Davide Savenije

Trade Press Services

Davide Savenije: After the 2008 crisis, there were a lot of bigger publications that got either spun out, unwound, acquired, or shut down. B2B businesses that have built more around email or mailing lists are not going to struggle as much because they own the relationship with their audience.

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Ten Ways to Turbocharge Your E-Mails

Buzz Marketing for Technology

Ten Ways to Turbocharge Your E-Mails. Written on 6/16/2008 by Steve Osborne, of TheWritersBag.com. E-mails have long been the gorilla of the communication world; theyâ??re If you send e-mails (and who doesnâ??t t want to spend a second longer reading your e-mails than they have to. even in e-mails.

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Rensselaer Polytechnic Institute Tetherless World Constellation Launch Event - June 11, 2008

Buzz Marketing for Technology

On June 11, 2008, leading authorities on the World Wide Web will gather at Rensselaer Polytechnic Institute for an old-fashioned debate with a social media twist. Copyright © 2008 Rensselaer Polytechnic Institute. – Issue Debate. “Washington, Wikipedia, and Web 3.0: What is the Future of the Web? Organization.

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iOS 15 is out, but marketers can shake off the loss of email open rates

Martech

The best news to come out of “Pixelgeddon” – also known as Apple’s Mail Privacy Protection feature, which went into effect on Monday, Sept. I can remember how people were taken aback by Loren McDonald’s open-rate rant from way back in 2008, Why the Open Rate Must Die.

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