ViewPoint

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Bulls, Bears, Bernanke and BtoB Lead Generation

ViewPoint

We all wish we could predict the future, and for more than ten years PointClear has compared lead rates to the GDP in hopes of finding a way to predict future lead rates and, maybe, the GDP. It would be cool if we could do both, but as you will see it appears that lead rates are the result of GDP, not the other way around.

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Q&A With Dave Stein and Steve Andersen

ViewPoint

PMI), an industry-leading sales best practices consulting firm, and Dave is the founder of the independent advisory firm ES Research Group, Inc. The book includes in-depth case studies that delve into the experiences that industry-leading companies have with their own customers.

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Let the Flamethrowers Throw Flames: Why sales hunters should not be prospecting

ViewPoint

For eight innings your starting pitcher and relievers have done their part, cultivating a lead, offering a wide variety and style of pitches to keep the opponent off guard and setting you up to win. Closers are ‘flamethrowers’, with fastballs that regularly top 100 mph.

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3 Things We've Learned After Years of LinkedIn Group Spam (and what to do now)

ViewPoint

In 2008 LinkedIn introduced Groups and for years now B2B marketers have been tortured by inappropriate, low-value comments and linking—people trying to promote "their thing." Here is a proven system to use LinkedIn for B2B sales leads and prospecting. We have been mis-lead or are just uninformed. Sometimes those people are us!

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