The ROI Guy

FEBRUARY 4, 2009

IT budgets for 2009 are contracting even further from the modest forecasts for 2008, which are being trimmed even as this is being written. Quite often arbitrary cost-cutting leads to inflated costs in the IT ecology. New TCO Calculator: EMC SMB Virtual Solutions Advi. Your Sales & Marketing Ready to Do Business with F.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. “We want to give SMB a complete tool to allow them to move the needle on the 20% of social media that matters.&# But, the current system is just the beginning.

Social Media 127

Social Media Email Marketing Social Marketing Paid Search Agency 127

Marketing Insider Group

JULY 27, 2015

We surveyed the b2b technology landscape and interviewed content marketers from brands leading in these four areas. Lead generation is also a main key performance indicator at the center of Zuora’s strategy. Founded in 2008, ShopKeep is a cloud-based mobile point of sale solution for small and medium-sized businesses.

Top of Funnel 100

Top of Funnel Marketing Management B2B Marketing Content Marketing 100

Convince & Convert

SEPTEMBER 21, 2010

The downside is that this signals the C-suite and senior management don’t take Social Media seriously, and that can lead to some issues later on. The downside is that this signals the C-suite and senior management don’t take Social Media seriously, and that can lead to some issues later on. I market them.&#

Social Media 149

Social Media Media Webinar Metrics Paid Search Agency 149

Webbiquity

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. SMB and Distribution. Liz also writes the Lead With Intuition blog. Another New Yorker, Beth leads GE’s growth efforts including sales, marketing and communications and innovation platforms.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

Active across social networks, Cindy leads Microsoft’s small- to midsized-business sales and marketing efforts as Vice President U.S. SMB and Distribution. Liz also writes the Lead With Intuition blog. Another New Yorker, Beth leads GE’s growth efforts including sales, marketing and communications and innovation platforms.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

JANUARY 17, 2011

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Study: Social Media Affects SMB Purchasing Decisions by HubSpot Blog. Younger buyers rely more heavily than their older counterparts on social media as key influence in SMB purchasing decisions–but not by all that much.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

JANUARY 4, 2022

While working as a software engineer at PayPal, Braden Ericson recognized this problem and decided to create a powerful yet simple reporting solution for SMB marketers as well as the agencies and consultants who work with them. The resulting inefficiency leads to most major commercial construction projects coming in late and over budget.

Enterprise Management 334

Enterprise Management Work Management Marketing Management Marketing Automation Services 334

Online Marketing Institute

JUNE 30, 2009

B2B Marketing ROI The A to Z of B2B Let Your Website Do the Selling in B2B leave a comment » As a marketer, I have the opportunity to look at a wide variety of company websites when assessing our inbound leads. Deduplication of lead/prospect data, however, does not often seem to be one of them.

Work Management 40

Work Management Marketing Management Marketing Automation Services B2B Marketing 40

B2B Marketing Zone Posts

DECEMBER 1, 2010

Whether it’s trying new business models or pioneering sponsored posts, he is our canary in the coal mine, exploring the leading edges of our field. Email campaigns should be the start of the conversation - Follow the Lead , November 10, 2010 Wither email marketing? This is up from 16% in 2008. What the heck’s a “Lead” anyway?

Enterprise Management 40

Enterprise Management B2B Marketing Work Management Marketing Management 40

Webbiquity

SEPTEMBER 8, 2010

According to a recent study from Psychster, “Among the seven most common formats, sponsored content ads — in which consumers viewed a page that was “brought to you by&# a leading brand — are the most engaging, but produced the least purchase intent. Where SMB Spend their Marketing and Advert Money?

Paid Content 100

Paid Content Social Media Stats Paid Search Agency 100

Single Grain

JULY 21, 2020

The company was officially launched in 2008 at the TechCrunch Disrupt conference. What Amazon’s Marketing Strategy Can Teach SMB Owners. * The Anatomy of an Effective SaaS Lead Generation Strategy. * B2B or B2C?: Dropbox offers both B2B and B2C services. billion as of 2019. You may also like: . * B2B or B2C?: billion as of 2019.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Martech

FEBRUARY 25, 2022

Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. Founded in 2008, Act-on currently employs 200 people across its Portland and Reading, U.K.

Marketing Automation Services 121

Marketing Automation Services Enterprise Management Work Management Marketing Management 121