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What Are the Benefits of an MBA Degree in 2020?

Webbiquity

Since bottoming out in the 2008-9 financial crisis, the world economy has generated significant growth. MBA in Communications & Public Relations: As in the healthcare industry, there are benefits to attaining an MBA in Communication and PR. Guest post by Mathew Jade. It can be a very high-paying and rewarding profession.

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How purposeful branding is driving millennials and social entrepreneurship

Biznology

The world has changed dramatically in the past 10 years or since the 2008 recession. Consumer product companies seem to leading this trend. This segment has recognized that the same jobs lost in the 2008 recession will never come back. A key driver for this trend is the emerging values of millennials and purposeful branding.

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B2B Lead Generation Blog: Improve your online sales lead tracking

markempa

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! Determine which visitors become leads.

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Interview with Andrea Learned

Onalytica B2B

My post-college work was all about public relations and communications for various associations and businesses. In the course of that work, I also started writing about the topic for various online publications, which lead to the book contract and speaking opportunities.

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KEO Marketing’s Sheila Kloefkorn Re-Appointed President of Business Marketing Association’s Phoenix Chapter

KEO Marketing

Founded in 2008, the Phoenix BMA chapter is the only professional organization in the Valley devoted exclusively to B2B marketing,” said Kloefkorn. A marketing expert with more than 25 years of experience, Kloefkorn has helped companies increase leads and revenues by hundreds of millions of dollars. About KEO Marketing.

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Choosing an Email Marketing Software « The Effective Marketer

The Effective Marketer

This question on a recent LinkedIn discussion thread for the Technology Marketing Community reminded me of when, a couple years ago, I delivered a presentation at the 2008 MarketingSherpa Email Marketing Summit. The important thing is to lead with the analytics side before throwing the qualitative evaluation into the mix.

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The Definitive Guide to Machine Learning for Marketers in 2017

The Lead Agency

Machine learning’ and ‘artificial intelligence’ are used interchangeably, often leading to confusion. The most advantageous of these, especially for public relations coordinators, is the growing development of sentiment analysis. Predictive analysis and lead generation. What is machine learning?