Webbiquity

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Six Ways to Connect with Hard-to-Reach Business Buyers

Webbiquity

The financial market meltdown in 2008 seemed like the final straw. First, the dot-com bust of 2000 and then the terrorist attacks on 9/11 badly damaged the travel and events world. Then technologies like Skype, lower-cost video conferencing, and web conferencing tools seemed to make live meetings needless.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A marketer who’s an engineer by training (I can relate to that), April has a broad range of marketing experience that encompasses messaging, media relations, lead generation, email marketing, content marketing, social media, analyst relations and sales enablement. Ale Espinosa. aespinosa. Gina Trapani. ginatrapani.

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The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity

A marketer who’s an engineer by training (I can relate to that), April has a broad range of marketing experience that encompasses messaging, media relations, lead generation, email marketing, content marketing, social media, analyst relations and sales enablement. Ale Espinosa. aespinosa. Gina Trapani. ginatrapani.

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The Eight Best Social CRM Tools

Webbiquity

Social customer relationship management (CRM) was being written about as a distinct product category as far back as 2008, but market interest really began to take off the following year. Includes marketing automation features to capture, follow up on, and nurture leads, as well as sales workflow automation, ecommerce, and analytics.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

Jenise Uehara Henrikson highlights the phenomenal growth of social media over the last six years, and particularly since 2008. ” Although 95% of B2B marketers report using social networks to reach prospects, “nearly 30% are not tracking the impact of such campaigns on lead generation and sales. StumbleUpon Stats.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Only 21% of advertisers surveyed say they work with specialist online lead generation companies, suggesting that this is still an emerging sector which hasn’t fully matured.&#. Twitter has the fifth oldest. 75% of small businesses in the U.S.

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104 Fascinating Social Media and Marketing Statistics for 2014 (and 2015)

Webbiquity

34% of Fortune 500 companies now maintain active blogs – the largest share since 2008. Companies that publish new blog posts 15+ times per month (3-4 posts per week) generate five times more traffic than companies that don’t blog at all. 57% of B2B marketers say SEO has the biggest impact on lead generation.