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20 LinkedIn Groups Every Marketer Should Join

Hubspot

What these marketing pros may not realize, though, is they can easily access the latest marketing news and insights from well-known names in the field -- and even join in on interesting marketing conversations -- through LinkedIn groups. Created: March 3, 2008. Created: February 2, 2008. Created: November 4, 2008.

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Best of 2008: Social Media Optimization, Part 3

WebMarketCentral

How can you optimize your use of social networking tools like Twitter and LinkedIn? A List of Social Media Marketing Examples by Being Peter Kim In this truly amazing resource, Peter Kim lists and links to examples of how more than 300 brands are using social media, from Abbott Labs on Facebook to Zappos on Twitter.

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Best of 2008: Blogging for Business, Part 3

WebMarketCentral

How to Get Blogs to Link to Your Posts by ProBlogger Rockstar blogger Darren Rowse provides an excellent set of tips on getting links from other bloggers, among them: being relevant, presenting an angle, and supplying helpful resources. Content Marketing: How do you write to entertain readers?

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5 Steps for Crafting an Effective B2B SEO Blogging Strategy

Online Marketing Institute

As a result, from 2008 to 2010, blogging actually rose 3 percent as an Internet activity among all adults. When working with multiple authors, resources like Google Calendar or Google Docs help organize efforts. Keyword referral reports can be a fantastic asset for overcoming this obstacle.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year. Social Media 3Q Update: Who Uses Facebook, Twitter, LinkedIn, & MySpace? 5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year.

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B2B Marketing ROI

Online Marketing Institute

Are they focusing on certain keywords for SEO/SEM, sponsoring certain sites or newsletters, or attending key trade show? I’ve been spending the last month really optimizing our site for a specific keyword, expecting the return on the time investment to pay off 6-12 months down the road. That’s what I used to think.