4 Ways Technology Has Changed B2B Selling
Zoominfo
FEBRUARY 28, 2018
And for good reason—your CRM manages customer and prospect data and contains valuable information regarding customer behavior and buying habits. Between 2008 and 2014, use of cloud-based CRM jumped from 12% to 87% ( source ). Simply put, they have a ton of information that they just don’t know what to do with.
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