Industrial Marketing Today

APRIL 26, 2010

His 4C’s are: Content – the creation of a steady stream of engaging content Connection – connecting with the audience you wish to attract Communication – communicating with them in an ongoing conversation Conversion – and then converting them at the illusive moment of need What is content marketing? Copyright © 2010 Tiecas, Inc.

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Industrial Marketing Today

JULY 14, 2010

I searched Wikipedia for information but couldn’t find an exact definition. webinars website design White Paper Marketing whitepapers YouTube Marketing Matters Marketing Matters is our monthly e-newsletter on best practices in industrial and B2B marketing. So curated content is not something new. of Tiecas, Inc.

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Hubspot

DECEMBER 8, 2014

First, we see an initial spike in the 2008 holiday season when the Snuggie is launched. And, at the end of the day, the Zune’s lack of adoption -- and sales -- wasn’t due to it being a crappy product; And it wasn’t due to a lack of marketing ( Wikipedia has a pretty good write-up on all the tactics they used ).

Product 28

Product Elasticity Wikipedia Trends 28

Hubspot

DECEMBER 30, 2011

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. Social Media Marketing Dictionary: 120 Terms to Know.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Hubspot

JUNE 23, 2010

As we all learn about social media and inbound marketing and we teach others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. I Inbound Marketing - Inbound marketing is a style of marketing that essentially focuses on getting found by customers.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

B2B Marketing Zone Posts

NOVEMBER 2, 2010

Great content this month via the B2B Marketing Zone. Awareness of Twitter has exploded; 87% of Americans said they were “familiar with” Twitter in a poll taken earlier this year, versus just 5% in 2008 and 26% in 2009. Buyer Interaction Shapes Buyer Experience Design , October 25, 2010 Image via Wikipedia. Collaboration.

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Hubspot

JULY 24, 2014

The more you can saturate the market with your brand identity by creating quality content, the better time you will have of embedding your brand name into the minds of searchers, and therefore gaining more future navigational searches. In order to dominate informational searches, you have to dominate inbound marketing.

SEO 28

SEO SERP Domain Keywords 28